Trouble Downloading? Get help downloading the PASS Free Trial by contacting us. As Statistician teaching statistics in the University, I have to say that NCSS is the tool that I have used since With all the procedures that you need for research or to make a good, informative presentation, it can be used for teaching in a university.

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Minor Outlying Islands U. Here are 10 basic free trial email template examples you can use as a starting point for creating your own free trial email flow and converting more free users into paying customers. Free trial onboarding email Hi [Name], Welcome to [Product]!

What happens next? Thank you so much, [YOUR SIGNATURE] Copy to clipboard Free trial proactive support email Hi [Name], Congratulations on starting your journey with [Product].

We will check in with you shortly to see how things are going. Until then, enjoy your free trial! Also, our support center has a ton of FAQs you might find helpful. This is a great time to consider taking a look at our different plans so you can take full advantage of [Product].

On average, our customers see [data-driven benefit]. Simply hit reply or join us on live chat during business hours. Cheers, [YOUR SIGNATURE] Copy to clipboard Free trial expiration email Hi [Name], We hope you have been enjoying your free trial with [Product].

Have any questions or need help? We know how busy life gets — and thought you might need some extra time to check out [Product]. Just reply to this email or click to get an extra 10 days: Extend my free trial If you enjoyed [Product], take one minute to upgrade.

Our subscription plans start at [price] a month and all include [list of premium features]. Upgrade now to keep using [Product] Have any questions or feedback? Thanks for trying [Product]! Monthly plans start from only [price], you can take a look at all the options here: link to upgrade Though it will hurt us to see you go, if you choose not to continue with a paid subscription, we respect your decision.

You will do us a great HELP if you could let us know your feedback on why you choose not to upgrade to a paid plan. Looking forward to having you as a customer! Regards, [YOUR SIGNATURE] Copy to clipboard Post-trial survey email unconverted trial email Hi [Name], Thanks so much for giving [Product] a try.

If you have a minute, could you please fill out our quick survey here takes less than a minute! It would be much appreciated. We are sad to see you go, but we hope to see you again in the future. I just wanted to check back in to see how things are going. Did you end up going with another product?

Let us know by replying to this email! Best, [YOUR SIGNATURE] Copy to clipboard Bonus: Converted trial email Hi [Name], Congratulations, you are now able to fully access [feature 1], [feature 2], and [feature 3] without any limitations. Thank you so much! The page also features a vertical design with the video at the top and a link to a webinar for more information at the bottom.

Overall, the page provides a clear overview of the main benefits and proactively offers help to site visitors. It also features a comparison highlighting the benefits of getting ExpressVPN instead of a free VPN. Hootsuite takes a simplistic design approach to their free trial page, including only the most essential information.

The page also offers an option to either start the trial or skip it altogether and get a discount. Adobe has many products in its catalog, so it gives website visitors to option between starting a trial for the entire lineup or selecting a single tool to sign up for. The page briefly describes each tool, what it does, and how it benefits users to help visitors make an informed decision.

It also has an FAQ section that meets essential questions with straightforward answers and relevant links for further readings.

Last but not least, Adobe has an AI chatbot as a form of conversational UX. Salesforce uses a light, short page to get the message across.

The page notes that no credit card is required, lists product benefits in a bullet format for better scannability , and displays a number that site visitors can call if they need help. The page also has a signup form with questions that help Salesforce personalize the free trial flow for new users.

It leverages its community size and pool of client companies as social proof of the value that the product provides.

Lastly, the signup form is separated into two steps and only asks for credit card information on the second step to spread friction out as evenly as possible. Compared to the other examples on this list, Jasper AI has a fairly long landing page.

That said, it uses this extra length to get into greater depth on what the product does, common questions, and what the benefits of using it are. The landing page also goes heavy on social proof. These client brand logos are essentially free marketing assets for Jasper AI.

Couple all that with the explainer videos, visually attractive design style, and a smart final heading for those who patiently scrolled all the way through:.

10 Top Free Trial Landing Page Examples · 1. BigCommerce · 2. Amazon Prime Student · 3. Apple TV+ · 4. YouTube Premium · 5. Luminary · 6. Headspace · 7. Nord VPN · 8 In this article, we're going to break down everything you need to know in order to build a word-class free trial landing page Check out these free trial landing page examples to learn how to boost your conversions. Plus, learn our free trial landing page best

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Free trial sample program - Missing 10 Top Free Trial Landing Page Examples · 1. BigCommerce · 2. Amazon Prime Student · 3. Apple TV+ · 4. YouTube Premium · 5. Luminary · 6. Headspace · 7. Nord VPN · 8 In this article, we're going to break down everything you need to know in order to build a word-class free trial landing page Check out these free trial landing page examples to learn how to boost your conversions. Plus, learn our free trial landing page best

The page is made up of simple copy organized into visually-appealing bullet points. The page also features a vertical design with the video at the top and a link to a webinar for more information at the bottom.

Overall, the page provides a clear overview of the main benefits and proactively offers help to site visitors. It also features a comparison highlighting the benefits of getting ExpressVPN instead of a free VPN.

Hootsuite takes a simplistic design approach to their free trial page, including only the most essential information. The page also offers an option to either start the trial or skip it altogether and get a discount.

Adobe has many products in its catalog, so it gives website visitors to option between starting a trial for the entire lineup or selecting a single tool to sign up for.

The page briefly describes each tool, what it does, and how it benefits users to help visitors make an informed decision. It also has an FAQ section that meets essential questions with straightforward answers and relevant links for further readings.

Last but not least, Adobe has an AI chatbot as a form of conversational UX. Salesforce uses a light, short page to get the message across. The page notes that no credit card is required, lists product benefits in a bullet format for better scannability , and displays a number that site visitors can call if they need help.

The page also has a signup form with questions that help Salesforce personalize the free trial flow for new users. It leverages its community size and pool of client companies as social proof of the value that the product provides.

Lastly, the signup form is separated into two steps and only asks for credit card information on the second step to spread friction out as evenly as possible.

Compared to the other examples on this list, Jasper AI has a fairly long landing page. That said, it uses this extra length to get into greater depth on what the product does, common questions, and what the benefits of using it are. The landing page also goes heavy on social proof.

These client brand logos are essentially free marketing assets for Jasper AI. How complex is your product? Who is your target audience, and how busy are they? Your audience could influence the length of the trial. To find that sweet spot, the key is to track user behavior, properly identify activation points and the actions necessary to reach them.

Once you have those, calculate how much time users need to complete the trial. Based on our findings, you can then decide on the length. To obtain more trial users, right? SaaS founders tend to obsess over data.

The mistake they make is they flood the sign-up form with all sorts of questions, adding friction to the process and ultimately making it extremely difficult to obtain trial signups. Make it easy for them to first access their free accounts and give them a real chance of falling in love with your product.

Data is important, but not worth nipping your conversions in the bud. There is nothing people like seeing more than testimonials. This gives them confidence that others have been where they are now and managed to figure a way out.

You need to connect this notion to your app, and the best way to do that is by adding social proof to your sign-up page. So, be sure to add positive reviews and testimonials received from customers, highlighting the benefits of the app and the simplicity of the signup process.

First of all, it draws in the right audience, and that is a huge gain in itself. The most effective way to accomplish this goal is to make use of smart copy tailored to adequately send the right messaging to different personas. When considering paid traffic sources that are dedicated to bringing you potential users, then you should think about creating several different approaches.

Yes, security matters and we all know that well! So, instead of insisting on the email confirmation step, give them a bit of space to start testing your product, and then use a banner to give them a gentle nudge to confirm the details.

No one knows your product better than you. No one understands its value better than you. So, if you want to make sure your potential customers see it too, you have to give them a helping hand. A successful free trial campaign will always be accompanied by a comprehensive onboarding process focused on small wins.

The complexity of your onboarding process will depend on the complexity of your SaaS product and the free trial offer presented to the user. The idea is to offer your potential customer sufficient information to guide them so they get the most out of the product trial.

This is news to no one by now. We live in the era of personalization, and the more dedicated you are to creating unique experiences, the greater your chances of winning.

Of course, this rule also applies to free trial offers and their onboarding processes. The best way to achieve this goal is by getting really serious about your targeted demographics, understanding the challenges, and creating different trial versions based on their JTBDs jobs to de done.

When creating the sign-up flow, help the user to identify the right version for their needs without complicating the process. Keep it simple, but at the same time, be sure you can provide them with customized experiences.

You might need to hear this. Not all users will subscribe to your product. Some might not interact with it at all during the trial. There are still ways to salvage this situation.

Use information and user behavior data to guide you in the right messaging direction. Time is of the essence in campaigns of this nature. So, our advice to you is to showcase the value of your product as soon as possible.

You want that conversion rate going high sooner rather than later. If you can allow the user to experience the product value on their own, great!

If not, you can always make use of demos. These are great ways to demonstrate exactly what your product can do and illustrate its features. Your customer success team is your knight in shining armor in streamlining the trial process. Users can get stuck during product testing or get tired of it.

They might even be on the verge of quitting the trial altogether. That's when you need to send it to your customer support ninjas. If you notice that they are stuck, provide them with assistance. If they request your help, be quick to respond. Make a strong case for yourself and show how professional and dedicated you are.

Everyone loves a good challenge, and a free trial is the perfect time to offer potential leads just that. Using gamification, you are keeping those involved hooked. For example, progress bars and rewards, are easily incorporable features that can turn your regular trial into a fun and engaging experience.

Needless to say, messages will be even more effective if they are personalized accordingly. Many SaaS companies struggle with low engagement rates when they offer longer trials to the tune of 30 days for this very reason.

After all, users who are prepared to volunteer their credit info two weeks into the trial are likely to sign up for a premium plan later. Every SaaS company should work overtime to increase its trial-to-paid conversion rate by making the value that its software provides abundantly clear.

This is even more important if your product has a freemium plan since the last thing you want is for a new user to get comfortable in that tier. Adding UI modals like welcome screens can help you understand the goals and job-to-be-done JTBD of new users right from the get-go.

Canva is known for its usage of welcome screens during onboarding to help with customer segmentation. Welcome screens can also be used to tell users what they should try out while they have access to your product.

myPAT takes this very approach to give users an idea of what they should test during their day free trial. If your product has features that could be difficult to understand throughout the span of a free trial then you should consider inviting your trial users to an educational webinar.

Across multiple SaaS business models and strategies, the number one priority stays the same: educating users on how to reap the most value out of our product.

Webinars are perfect since they use the power of live interaction to show users how everything works and take questions in real-time. At the end of the day, the core mission of every SaaS company is to solve a problem, let people know, and generate revenue.

Sure, hosting webinars takes time, money, and management but if it increases your recurring revenue or optimizes the trial conversion rate then that still makes it worthwhile. You can also use these webinars as an opportunity to subtly advertise the other products that your company offers.

Atlassian has been able to continuously increase its expansion MRR by cross-selling customers on its entire software lineup.

Free trial sample program - Missing 10 Top Free Trial Landing Page Examples · 1. BigCommerce · 2. Amazon Prime Student · 3. Apple TV+ · 4. YouTube Premium · 5. Luminary · 6. Headspace · 7. Nord VPN · 8 In this article, we're going to break down everything you need to know in order to build a word-class free trial landing page Check out these free trial landing page examples to learn how to boost your conversions. Plus, learn our free trial landing page best

Case study request email templates Craft engaging marketing emails with urgency, personalized CTAs, and attention-grabbing headlines.

Use SendX for automation and affordability. Case studies are essential for building credibility and demonstrating the effectiveness of your product. We appreciate your recent sign up for a LiveAgent. A message will be sent to your email address containing login details, right after your account is installed.

Try all communication channels while your LiveAgent is ready. Chat Calls Video calls Contact forms Forum Feedbacks Twitter Gmail Facebook Viber Whatsapp Slack or. Email Templates Free trial email templates. Try it for free. Choose a name for your LiveAgent subdomain.

Anyone running a SaaS company knows that free trial users are some of the best leads a business can get. Create customer email templates directly inside of LiveAgent Customize email templates Free trial email best practices Include a CTA that encourages the next steps and drives new users back to the product.

Create a sense of urgency and remind users of how much longer their free trial has to run. Include a link to your best self-help resources quick start guide, video tutorial, FAQs, etc. Sell benefits , not features show users what those features can do to solve their pain points. Emphasize what users will miss out on by not upgrading to a paid plan.

Personalize your follow up emails as much as possible to establish trust with users. Segment your email list active, semi-active, inactive trial users and adjust your email campaigns accordingly.

Employ split testing to create more effective onboarding content for new users. Consider sending triggered emails based on user behavior. Offer incentives to improve the success of your free trial marketing strategy additional discount, bonus, trial extension, etc.

Thank you so much, [YOUR SIGNATURE]. Hi [Name], Congratulations on starting your journey with [Product]. Best, [YOUR SIGNATURE]. Regards, [YOUR SIGNATURE].

Cheers, [YOUR SIGNATURE]. Hi [Name], We hope you have been enjoying your free trial with [Product]. Hi [Name], Your [Product] free trial has expired! Hi [Name], Thanks so much for giving [Product] a try.

If your product has features that could be difficult to understand throughout the span of a free trial then you should consider inviting your trial users to an educational webinar. Across multiple SaaS business models and strategies, the number one priority stays the same: educating users on how to reap the most value out of our product.

Webinars are perfect since they use the power of live interaction to show users how everything works and take questions in real-time. At the end of the day, the core mission of every SaaS company is to solve a problem, let people know, and generate revenue.

Sure, hosting webinars takes time, money, and management but if it increases your recurring revenue or optimizes the trial conversion rate then that still makes it worthwhile. You can also use these webinars as an opportunity to subtly advertise the other products that your company offers.

Atlassian has been able to continuously increase its expansion MRR by cross-selling customers on its entire software lineup.

The best way to study your customer is to run microsurveys that track NPS feedback. This strategy can help you gather insights from both freemium and premium users. One plan you could implement with this feedback model would be to compare the features used by customers who have upgraded their subscriptions.

Tracking the engagement of high-usage customers could be a great way to isolate sticky features and promote them heavily during the trial period. Collecting feedback has never been easier since there are plenty of NPS solutions to choose from. For example, Userpilot lets you collect NPS data from every user on your site and tag common keywords in their feedback.

This way you can categorize feedback into themes to detect trends and make data-driven decisions. This is especially crucial if you made them use their credit card upon signup since they might feel blindsided if they pay for a product without knowing it.

The primary purpose of a free trial landing page is to get people to sign up for your product. However, knowing which game you're optimizing for helps you make inevitable tradeoffs that benefit your business in the long term while potentially making no sense in the short term.

If this is the game you're trying to play, you must strip out everything on your free trial landing page that doesn't help people convert as easily as possible. Doing so might mean you stop asking for your user's phone number, mailing address, or even their Social Security Number.

You get the point. Typically you'll play the conversion game when you're in hypergrowth and trying to scale as fast as possible. When you're playing the game of understanding, you care more about understanding what makes your users "tick" than driving as many of these users through your funnel as possible.

It's a significant tradeoff to make if you're a pre-product market fit or don't have a good handle on who your ideal customer profiles are as a business.

By taking this approach, you may decide to introduce additional friction to support and understand your users in the long run. This additional friction doesn't necessarily have to be bad for the user. Suppose you've signed up for Notion example 6 above. But once you finally get into the product, it's customized to your user preferences, so it doesn't feel like a waste of time.

For an excellent example of this in action, review ConvertKit's free trial example 10 above and the questions they ask before you can sign up. If you're dealing with a high noise-to-signal ratio for users signing up for your product, you may proactively add more friction or steps to reduce the flow of leads.

Typically most product-led companies will do this when they don't yet have a good Product Qualified Lead metric to score users and accounts.

Or maybe they want to make sure that users who sign up for their free trial know that they have to pay them a good chunk of change at the end of the trial. You can see that Intercom and Litmus all took this path.

I challenge you to never stop testing. Your free trial landing page is one of the most valuable pages on your entire website. Treat it as such, and you're going to see the benefits!

The hard truth is that without signups, you're not going to build a successful product-led business. In ProductLed Academy, we actually create your landing page during the weekly live workshops, with live feedback from Wes Bush. It's designed this way so you actually execute and make massive progress on your product-led journey.

Apart from focusing on those key areas of your business, ProductLed Academy comes with:. If you're ready to break through to the next level and create a landing page that converts, be sure to check out ProductLed Academy. Conversion Rate Optimization.

Wes Bush Founder of ProductLed and bestselling author of Product-Led Growth. Last Updated. Estimated Reading Time. Table of Contents.