Fans need to follow the 2 brands and tag a friend in the comments to win this bundle of breakfast goodies. In this example, the beauty brand Benefit Cosmetics teams up with a relevant brand to raise awareness for its products.

An easy way to improve the quality of contest entrants for this giveaway they could use RafflePress to accept user-generated content. By asking people to upload photos of their best beauty looks, they could feature the content on their websites to gain extra traffic.

For this contest, entrants can choose any bike as the prize. This giveaway idea encourages people to visit the product website and browse the opportunities, resulting in more traffic. You could quickly improve engagement in this contest by including a question or poll asking for their favorite choice.

Sometimes reaching a milestone can be a great excuse to run a contest and celebrate. What if you miss out on something extraordinary? You may have noticed there are hashtags for everything nowadays. And the same can be said for giveaways.

Instagram has a giveaway hashtag specifically for Wednesdays called winitwednesday. Regular giveaway hashtags can increase the reach of your contests. This is down to the hashtag being so popular that people actively seek it to find superb competitions to enter.

This brand uses a hashtag contest to promote its product and increase contest entries. They also encourage engagement by asking people to explain why they want the product. Ever thought about working with an influencer to promote your brand? Doing so can open you to a whole new audience of engaged potential customers.

In this Instagram giveaway post example, a brand partnered with an influencer to promote their products, resulting in tons of engagement and traffic to both parties. Offering cash as a prize for your contest can be a quick win for all businesses. There are no fancy product shots to take.

And money is easy enough to transfer via PayPal and so on. You can learn more about verifying actions in the documentation here. Instagram like and comment contests are probably some of the most popular giveaway ideas on Instagram.

Yet managing and verifying all those likes and comments can be difficult if you attract tons of entries. This Instagram giveaway example generated almost 6, likes and almost as many comments. Just include the action for users to visit your Instagram post and invent your own, asking them to leave a link to their comment.

The great thing about taking this approach is all the entries will be right inside the entry management dashboard. This makes it easier to see at-a-glance who has qualified correctly. Then you can use the built-in random winner picker to announce the winner of your contest.

You can use a similar approach to the previous Instagram contest with this example. In this giveaway post, users are asked to tag a friend in the comments and follow 2 different Instagram accounts to enter.

With RafflePress, you can ask users to visit each Instagram account. There are many ways to run competitions on Instagram and plenty of tools to make the whole process easier.

Gleam vs. From comparing all the pros and cons, we settled on RafflePress as the best tool for creating an online contest. RafflePress is the best WordPress giveaway plugin around right now.

And with its modern interface, drag-and-drop giveaway builder, and viral giveaway templates Including an Instagram contest template , you can create any contest. Built-in social actions help you grow your email list , website traffic, and social media followers with viral contests.

You might also be wondering how to track your contests on Instagram. And RafflePress has this covered too. But if you want to go a step further, you can use a WordPress analytics tool like MonsterInsights to track visits to giveaway landing pages , referral traffic, and website activity.

And with MonsterInsights dashboard reporting , you can see the results right from within WordPress. Then you can see which strategies have the best results for your promotions, which you can use in future giveaways. Check out this MonsterInsights review to learn how it works.

Running an Instagram giveaway is legal. However, you should check any laws that might apply in your area to stay compliant. You should also include the rules and terms of eligibility when you run Instagram giveaways.

Here is an Instagram giveaway rules disclaimer you can edit, copy and paste into your next giveaway:. Your giveaway duration depends on the type of Instagram giveaway you run. Most giveaways last around 7 days to give users plenty of time to enter but keep a sense of urgency.

Running too many giveaways at once may cause your audience to lose interest, reducing the overall effectiveness of your campaigns.

So the boost in website traffic from their giveaway will be more than welcome. The increase in traffic can result in new subscriptions and a boost in ad revenue. This giveaway will still be enticing for those who only workout at a gym because of the supplements that are on offer.

It was also a missed opportunity to use the giveaway to boost social media followers. Allowing entrants to complete bonus actions to receive points is another critical aspect that this giveaway could have included.

Bonus actions will give anyone a chance of winning something, like a 3-month subscription to their magazine. Want to see a live demo of a Gym Giveaway made with VYPER? Lego hosted a contest that required people to create and submit a custom Lego build. Contest winners will receive exclusive Lego sets, and their winning Lego build will be displayed at the famous Lego House in Denmark.

This contest requires people to create their own creative Lego build. Contestants will have to either purchase new Lego pieces or use the ones they already own.

When a contestant has finished their build, they will have to submit their entry for review. The next phase will be the crowd voting phase, after which winners will be announced. The prizes included four exclusive Lego packs as pictured above.

The prizes are somewhat unique, yet desired by a broad audience. This means that this campaign can potentially generate low-quality leads.

However, some of the prizes are advanced Lego sets that hardcore Lego enthusiasts will appreciate. Lego could have just given away a Lego Death Star or Harry Potter set.

But they were careful in choosing something that experienced users will love. The contest is hosted on a dedicated website that has no useful links that direct visitors to an online store or any other Lego owned franchise.

Lego can use their contest as an opportunity to bring awareness to their properties movies, games, and toys. The Lego contest is an excellent lesson in using an online contest for brand building.

Dove held a selfie contest with the grand prize being a spa experience for two people. Facebook Users were required to take a picture of themselves holding a Dove Beauty Bar.

Then submit that picture into the comments section of the giveaway post. VYPER allows you to create bonus actions for your giveaways. If your goal is to gain Instagram followers, you can choose to set up an Instagram action as pictured above. A spa experience for two people. An audience that has an interest in beauty and wellness.

Apart from that, the only other goal Dove achieves is brand awareness. The giveaway took place within a single Facebook post, which is great. However, Dove could have used a service like VYPER to manage their giveaway instead of manually going through entries.

Facebook users were required to sign up to receive notifications when the giveaway started. Free Pizza for a year is as good as it gets! This means tons of new email and phone leads that they can market their business to in the months to come.

However, the prize is a bit too general and would have attracted a broad audience. In other words, they had to deal with plenty of new leads wanting to opt-out of their email and SMS marketing campaigns. The giveaway prize might be the only issue here. Of course, it is a wonderful prize.

People with little to no interest in pizza yes, these people exist! may still enter to win the prize so they can offer it to someone else. They could submit their email address to enter and then opt-out of future marketing emails.

This way, the entry method would filter out some poor-quality leads Similar to the Lego Contest. Looking for more Contest Ideas?

We compiled tons of contest ideas into a single blog post. Read the full post here. DC Comics hosted a giveaway to promote the release of The Suicide Squad Blu-ray.

The giveaway was hosted on their YouTube channel and promoted on the DC Comics website. Comic Book enthusiasts were requested to visit the giveaway entry video on the DC Comics YouTube channel to submit their entries. YouTube users were required to complete their submission by leaving a comment on the video.

The prizes on offer are exclusive products and items that will draw a specific audience. The audience being hardcore DC Comics fans and comic book collectors. DC could have mixed things up here by adding Batman and Superman products to draw a larger audience.

However, they took a more focused approach to promote their new Blu-ray release by sticking to a Suicide Squad themed giveaway. This suits DC just fine as they are mainly trying to attract Suicide Squad fans to the giveaway.

Its the Suicide Squad fans that will most likely want to own the blu-ray. They will probably buy the Blu-ray afterward if they were not successful in the giveaway. The concept of this giveaway is indeed excellent. However, it seems like this giveaway is reserved only to DC comic book readers.

There are tons of Suicide Squad fans out there that do not necessarily read the comics. Why not leave this giveaway open to them as well? Also, DC could have used this giveaway to build their email list and social media followers.

DC has an online comic book service which could have also been promoted. They could have used this giveaway to direct entrants to their service. We all know how passionate comic book enthusiasts can be.

You can only imagine the disappointment in those that did not win this awesome prize. DC could have given a gift to everyone that entered. A great way to get user-generated feedback from your customers.

With six choices of prizes, this polling contest from Practical Parenting shows how you can use this form of interactive marketing to find out which products your customers are most likely to buy.

A giveaway is an interactive and fun way to attract leads by offering them the chance to win a prize with a high perceived value. The winner is usually chosen at random from a pool of participants. Here are 5 contest marketing examples that leverage giveaways:. Everyone is familiar with travel-related prizes.

Marketers have been using holidays to entice contest entries for decades. Unless, of course, you are in the travel industry like the contest example below for a trip to Europe, sponsored by Topdeck, Etihad, Busabout, Travel Money, and Student Flights.

Another tried and tested contest giveaway prize is a dinner voucher. UK activewear company Long Tall Sally used the concept of a complementary contest prize by giving away a gym membership, rather than the easy-win of giving away free products. This example is unique because they have embedded the contest entry form on their eCommerce website, rather than using a standalone landing page.

And that price is worth every cent for the supermarket because now they can send you deals and offers via text, an extremely powerful marketing channel. Sweepstakes and giveaways are known for giving away products, gift cards, or free services, but how about authorship?

Hay House Australia got creative with their contest prize by offering an author scholarship to the winner. Quizzes and trivia contests are a great way to create a personal connection with your customers. Participants get to choose their own journey, show off their personality, and then share their answers with friends and family.

They have built-in virality when it comes to sharing! Here are 6 contest marketing examples that take participants on a journey by using quizzes and trivia questions:.

For this quiz , Sebago Brewing Company partnered with Planet Dog to ask targeted questions to dog owners in Maine about their lifestyle.

The quiz is visual and really easy to finish, plus it captures lots of valuable information about prospective customers. Below you will see that KitchenAid has taken a quirky approach to their contest about cottage cheese. It taps into the innate desire of human beings to associate themselves with others who have similar likes and dislikes.

The next contest from Rasmussen College offers an Amazon gift card, which may as well be a monetary prize! They have erred on the side of simplicity with this quiz, but the content is very specific and tailored to their target audience. This quiz example by Holiday Parks New Zealand does a great job of qualifying participants by asking specific and targeted questions that only a certain type of person would be able to answer.

Jarlsberg uses a short and sharp picture-quiz for their contest below. In a similar way to the KitchenAid cottage cheese quiz, this one is tapping into the human psychology of association. Not to mention it looks visually stunning as well. Contests provide an interactive way of engaging your audience, collecting leads, and increasing your digital presence.

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20 ideas for Instagram Giveaways and Contests · Simple draw · Promote a photo contest · Create the caption for a post · Create a slogan for the brand · Create Check out these social media giveaway ideas and contest examples to improve your engagement and supercharge the buzz around your company To run this contest, post a photo and ask your followers to submit their Instagram giveaway caption to enter. Then, you (or a panel of unbiased: Sample giveaway competitions

If you Discounted food specials to Sample giveaway competitions a sense Sample giveaway competitions urgency without being annoying, try adding a countdown timer Smaple your campaign. Instagram Insights Givveaway Everything Samp,e Need to Know about Instagram Insights. Combining your surveys with giveaways will engage your subscribers and increase your survey completions. The Lego contest is an excellent lesson in using an online contest for brand building. And because 51 percent regularly use them in day-to-day life, branded merch effectively turns your customers into walking, talking billboards for your store.	We made it to !! Something went wrong while submitting the form. Hook your audience with interactive marketing campaigns that convert. User-generated content giveaway example. There are also giveaways for people that like to stay at home. Instead of simply asking followers to like or comment on a post to enter your contest, consider making the entry process a little more challenging and, as a result, more fun.	Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards	Missing Product launch 20 ideas for Instagram Giveaways and Contests · Simple draw · Promote a photo contest · Create the caption for a post · Create a slogan for the brand · Create	Free item Free product with purchase Sweepstakes
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The Sa,ple included four exclusive Giveaday packs as Sample giveaway competitions above. Sample giveaway competitions expert social media givveaway delivered straight to your inbox. Use these creative social media contest ideas to get more engaged followers. Sign In Sign Up. But, their entire success depends on how well you design your giveaway landing page—a place where you share the benefits and rules of participation.	Chipotle is an excellent example of this in action. People can discover your brand through the giveaways, you host. Buzzing with ideas to create your own giveaway landing page? See every customer story through clear insights and data. Or, you could partner with a relevant brand to double the prize offers of your contest.	Product launch Buy one get one free (BOGO) Spin-to-win wheel with various rewards	Quiz or survey Best Facebook Giveaway Ideas + Examples · 1. Like and Share Facebook Contest · 2. Leave a Comment to Enter · 3. Facebook Selfie Contest · 4. Join Running a giveaway competition? These giveaway landing page examples are what you need to spark some ideas (templates included)	Check out these social media giveaway ideas and contest examples to improve your engagement and supercharge the buzz around your company 3 social media contest ideas to increase brand awareness · Collaborative contests · Hashtag challenges · Branded lens/AR contests. Platforms Contests and giveaways are your entry point to new audiences. In this blog, we give you ideas, examples, and case studies you can use today!
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