This gives participants a sense of accomplishment and makes them feel more involved in your brand. If you have a highly engaged customer base, you can ask them to take an extra step to join the giveaway, and photo contests are the most common examples of that.

Most interestingly, when you click one of the photos, a modal pops up featuring a link to the product used in the photo:. Win your order, share a photo, tell your favorite product… These are the typical e-commerce giveaway campaigns you see every day.

With this giveaway, 4ocean makes you watch a full video of its team cleaning up the ocean, which you might have otherwise overlooked. Now you likely appreciate the brand more and consider buying one of their recycled products—more than ever before.

It adds a playful twist to your brand and hints at social proof. While 4ocean does something extraordinary for the environment, Recess , in this example, aims to make you, as an individual, feel better in these challenging times.

The copywriting in this giveaway email makes you feel like Recess performs an act of kindness by offering you all these gifts. Use this angle in your emails to sell to engaged email subscribers without asking them to place an order to enter your giveaway.

Give clear instructions in your email, make it easy for people to join, and keep your prize relevant to your brand. Seray is a Product Marketing Manager at Drip. Skip Navigation Drip Demo Drip. Product Show submenu for Product. Deliver spot-on messages with dynamic segmentation.

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Shopper Activity API. All someone has to do is leave a comment on a social media post, usually by tagging a friend, to enter a contest. Not sure where to start with this attractive style of a giveaway?

Here are 17 examples of Instagram comment to win contests to point you in the right direction. In this comment to win contest from Raww Cosmetics, I love the visual imagery they have used to infuse cosmetics with a healthy eating vegan lifestyle.

To run the contest, they partnered with vegan influencer Cherie Tu to raise awareness for their superfood cosmetics range. Book giveaways are a popular style of contest on Instagram, especially for micro-influencers like Melody, who have built a following all about reading.

What I like about this giveaway, in particular, is that she has given participants a choice of the prize they win from a selection of books.

This strategy could be applied to any number of product ranges, not just books. The simplicity of this giveaway from Scratch Bakeshop is what caught my attention. All people needed to do to enter was tag a friend in the comments. They even use the photo for this post to highlight how people can enter the contest with big, bold letters.

Another interesting part of this giveaway to note is the extra entries people can get by following both the Facebook and Instagram pages of the business.

Backpacker hostel chain, Hosteller, uses photoshop and a city-shot from New York to draw people into their contest. In the above image, there are five hints about where they will open their next location. Contestants are asked to leave their answers in the comments, increasing engagement and interest even more.

The above contest from Amanda Mullen is simple yet effective. Amanda has also asked entrants to tag three friends in the comments, meaning the chain letter effect will kick into gear much faster than a regular giveaway! This approach is a great way to increase the perceived value of a giveaway prize, without one big-ticket item.

Micro-influencer Rebecca Anne shares beautiful photos that inspire home decor ideas for her followers. To celebrate reaching a follower milestone, she gave away a themed group of goodies you can see in the picture above.

The theme of this giveaway was pumpkins, obviously, and it was held in the lead up to Halloween. Using a theme for your giveaway and showing off a bit of social proof, with the follower account milestone, are both tactics worth considering for your next contest.

Niman Ranch combines some of its products with a ladle and stockpot to get into the spirit. They also gave away additional contest entries the more friends you tagged in the comments.

This is a tactic that brands regularly use to increase the reach of a giveaway. In this giveaway, O My Nosh partnered with Revive Super Foods to reward winners with nine of their most popular smoothies.

Another excellent example of a collaboration between aligned Instagram accounts to increase the reach and interest of a campaign. The photo is also intriguing and well constructed to show off the prizes. Travel and lifestyle blogger, Beth Louise, has used a similar approach to Amanda Mullen by giving away a bundle of low-price prizes to increase the overall value of the giveaway.

One thing that caught my attention with this example was how Beth asked entrants to repost the giveaway to their Stories as a way to get more entries. With the growing interest and engagement levels of Stories , this is a great strategy.

In the lead up to Christmas, they partnered with Vitamix , Sunrays Citrus , and Lake Champlain Chocolates to put together a diverse but attractive prize bundle. You will notice how they use a range of different emojis in the post description, too, making it easy for viewers to find the most essential information.

Canadian online clothing boutique, Parker and Poppy, used a contest to give away one of their most popular and sold out coats. Because popular giveaways like this can get hard to manage, Tala Cooking could have used RafflePress to include actions to leave a comment and like their page.

Then, they could manage entries in one place with the RafflePress giveaway dashboard. To enter, users had to like the page and share the post.

Since tagging people in comments is a grey area that Facebook is cracking down on, Raging Bull Clothing could have taken a different approach. Instead, they could use the Grow Your Facebook Page template from RafflePress to build the giveaway quickly.

With automatic entry methods designed to boost your page, it could be up and running in minutes. Another way to get more people involved in your contest is to offer participants and their friends a prize.

Similar to a friend referral giveaway , it encourages widespread social sharing. In this giveaway example from The Cotswold Company, they could have maximized participation by using a contest app like RafflePress to create their own entry option for receiving comments. With the Viral Refer-a-Friend action, they could share the contest with their chosen friend to encourage them to enter.

For this Facebook giveaway example, users were asked to like the post, tag a friend in the comments, and share the post to enter. Since we already know that requiring likes and shares is a grey area for Facebook giveaway campaigns, you should probably look for an alternative solution.

You can replicate this type of contest by asking users to visit the post in question. This will mean liking your post is optional. But the chances are that users will like the post out of instinct. To encourage shares of your contest, you can use the RafflePress viral refer-a-friend action without worrying about breaking any Facebook rules and guidelines.

To enter, users have to comment with their favorite Christmas song for the chance to win the free book. Managing tons of comment entries can be time-consuming, so your best bet in replicating this giveaway is to run a book contest with RafflePress. In this example, WPForms, the best WordPress form builder plugin, used RafflePress to grow their Facebook group with a giveaway.

As a result, many of their existing customers chose to join the group for tips, tutorials, support, and special deals. You can check out the full WPForms case study here. The easiest way to run a Facebook giveaway is with a giveaway app like RafflePress.

With RafflePress, you can host your Facebook giveaway from your WordPress website while promoting it on Facebook. This not only boosts brand awareness on Facebook but also drives tons of traffic to your business website. You can learn more in our Facebook documentation.

The easiest way to pick a winner for your Facebook giveaway is to draw one randomly. RafflePress includes a random winner picker to help you do this easily. We hope these Facebook giveaway examples have given you the confidence to drive targeted traffic to your website and grow your business with successful contests.

And if you want to find out why you should NEVER buy Facebook likes , check this out. Disclosure: Our content is reader-supported. This means if you click on some of our links, then we may earn a commission. We only recommend products that we believe will add value to our readers.

This is so helpful! Thank you for sharing these amazing tips I was looking for the same information. Great tips you have shared. I like to visit you here. Well written and very informative.

Much obliged to you for sharing about coupons and offers. I guess I am confused because in one of your articles you say you cannot encourage people to share a post or tag people, but yet in this article there are examples doing just that.

Hi Kim, thank you for your comment. We're glad you have chosen to leave a comment. Please keep in mind that all comments are moderated according to our privacy policy , and all links are nofollow.

Do NOT use keywords in the name field. Let's have a personal and meaningful conversation. Your Real Name. You Real Email. Features Pricing Our Story Login. Get RafflePress. Introducing RafflePress's new leave-a-review giveaway actions. Boost customer engagement and build trust effortlessly by incentivizing reviews in WordPress.

Written By: Stacey Corrin Stacey Corrin.

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7 of the Best Giveaway Email Examples You Can Copy · 1. Prose's Order-to-Win Email · 2. L'Occitane's No-Purchase-Necessary Email · 3. Vinomofo's Are you looking for Facebook giveaway examples to inspire your next contest? In this article we share 15 examples of Giveaways to use today! The Sample Pack is the perfect giveaway for offering your potential Of course, it's wise to send a reward for feedback to your email: Sample giveaways for feedback

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