Throughout their program, they gathered key consumer insights like where they shopped most often or what their dietary preferences were and even their household make up. Known for their environmentally-friendly line of non-applicator tampons, this personal care brand was preparing for an influencer campaign and looking for a compelling call-to-action that encouraged their loyal consumers to try and rate their products.

was looking to reach millennial consumers that were new to o. Using Sampler, the brand paired their social media ads and influencer marketing content with an enticing free sample offer where consumers were invited to claim, try, and review their very own free sample of the product.

The brand was able to boost the engagement of their influencer videos with a unique URL that seamlessly allowed the audience to match and claim, opt-in to o.

The program also made it easy for the brand to monitor the performance of their influencer marketing campaigns and identify those with the highest engagement. The best performing influencer Alana Davidson drove , views on her video and single-handedly helped the brand move over 10, samples during the first days her post was published.

Consumers connected with sampler, answered a set of questions ranging from demographics to lifestyle habits, matched with their personalized sample, and after providing their shipping information, email and phone number, had their Sampler box delivered to their doorstep.

could leverage across all of their marketing channels. Whether it is your first time bringing the product trial experience direct to home, or looking to spruce up your next digital program, these examples highlight how much consumers value this type of memorable product discovery.

Luckily, setting up a program is simple and together with your sampling partner you can begin maximizing your marketing spend in no time. Receive digital sampling resources, product updates, and success stories from brands similar to yours. Sampler clients see an average 19X sales lift via digitally-targeted sampling campaigns on Kroger.

Work with Us. Claim samples Speak to an expert. BLOG 5 winning sampling programs to inspire your next campaign. July 12, TABLE OF CONTENTS. Zero dB Zero dB is a next-generation functional drink designed to improve clarity and quieten mental noise.

Consumer insights. Consumer feedback. SHARE THIS POST. Check out related blog posts Check out these related posts:. Measuring Marketing Effectiveness - Closed-Loop Attribution vs. Interested in learning more about Sampler? Brands have long advertised to these fans, who are typically open to hearing these marketing messages.

Brand Connections works with our travel lodging partners to efficiently distribute samples to these audiences within uncluttered environments alongside major events throughout the country. Reach out to us so your products can be available for consumers to try, as they return to major events this year and beyond.

Product Sampling Programs for Brands During Festival Season Jun 8, Are consumers returning to large-scale events? Contact Us.

Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know

Promotional Sampling Programs - The leading digital product sampling platform helping brands build targeted sampling programs, deliver samples direct-to-home, and gather valuable insights Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know

For example, Mario Badescu offers a personalized skincare quiz to first-time shoppers. Upon finishing, participants are presented with relevant products related to their unique regimen.

Then, shoppers are given the option to buy products outright or request samples. Source: Mario Badescu. Direct mail sampling programs are particularly popular among specialty beauty brands.

The higher your price point, the more likely shoppers will want to try before they buy. This sampling method involves giving shoppers a digital taste of your products. In short, shoppers get to try products without leaving the house or ordering an in-home trial.

For fashion and apparel brands, virtual try-on using AR have grown more popular over the years. Source: YouTube. While virtual product sampling is sort of niche, it is instant. For consumers, virtual sampling means no shipping fees or juggling packages.

The caveat? Product gifting is a form of sampling where you send your products to content creators. Of course, the goal is to get those creators to post about your brand on social media. Post requirements mean you will need to gift more. Below is a great product gifting example from Vessi:.

Source: with. Gifting campaigns do double duty by helping brands win new customers and build social proof at the same time.

That said, gifting requires some legwork. The process of contacting creators and sending them packages can be time-consuming.

The benefits are worth it if you have the bandwidth, though. From posts showing off your brand to glowing reviews, gifting is among the best product sampling methods for building awareness.

Consider that convenience is the top driver of online purchases. Still, some products need to be seen in person before buyers are comfortable. As noted earlier, this is common with high-ticket purchases. Even Amazon is hopping on the sampling bandwagon with their Prime Try Before You Buy program.

Below is another example from Azazie. The brand offers try-on wedding dresses and free swatch samples for shoppers. Their dresses and gowns must be returned within seven days of being received. On the flip side, their swatches are truly free samples with no returns necessary.

Source: Azazie. As an added bonus, shoppers can actually choose which products they want to try. Source: Ulta. By default, the products sampled will be more relevant to individual shoppers than random items.

This increases the chances that shoppers will make a full-blown purchase in the future. Source: Twitter. Good question! This is an ongoing trend and expectation among shoppers post-pandemic.

As ecommerce grows, opportunities to build one-on-one connections with customers shrink. And so brands that can create a unique experience for their customers have the most to gain.

Recommending and offering personalized samples is compelling to consumers. Random freebies are nice, but custom samples for individuals are ideal. Consider also that anyone that asks for or accepts a sample is high-intent. Your product sampling program can serve as a way to identify relevant shoppers ASAP.

Sampling campaigns offer a goldmine of info for brands. Specifically, how to fine-tune your marketing strategy. For example, product samples that never get claimed or talked about might be worth phasing out.

On the flip side, your popular samples can highlight what people like the most about your brand. This illustrates yet another benefit of influencer gifting. When creators post about your product, you can earn authentic and unfiltered feedback.

Note which products and qualities ex: materials, ingredients, features they shout out. Then, emphasize those strengths in your future marketing campaigns. Source: melissaamaakeup. Without getting too scientific, reciprocity occurs when a brand gives a consumer a free sample.

The use of reciprocity in marketing is well-documented. Think about how Costco has made sampling such an important part of the shopping experience for members. Well, product sampling campaigns online have the same effect. When you mail out a sample of your product, you trigger the reciprocity effect.

This increases the chances that recipients become buyers. When you offer an in-person sample, people only get a narrow and limited understanding of your product. Conversely, handing out a sample of your product in the middle of the store instantly gets you noticed.

Giving your customers the chance to experience your product first hand before purchase gives you a much higher chance of boosting your brand awareness.

For example, Snack Factory ran a product sampling program for a brand new product: Flat pretzel crackers. Generating more customer reviews for your product is critical. A product sampling program provides the perfect opportunity to generate more ratings, reviews, and additional user-generated content.

A product sampling program is particularly helpful when launching a new brand or product within a brand. By providing potential customers with your products, you begin to build the foundation of trust and loyalty.

You might not get it from everyone, but for many, the option of trying a product and getting to experience it first hand before purchase is the ultimate form of brand trust and relationship building. Although many types of product sampling programs exist, they can generally be divided into two categories:.

Traditional product sampling is the in-person or event-based sampling method. Think of when you walk through Costco and you see the vendors handing out free samples. Or when beauty brands offer free skincare samples.

Traditional product sampling provides an immersive experience by allowing potential consumers to experience your products. It also promotes brand awareness and gets your product in front of people who may have never heard of you. However, with traditional product sampling, audience targeting is usually out of reach since your samples are handed out to whoever is there, rather than a targeted audience.

And remarketing opportunities are largely non-existent since samples are typically handed out in passing with little chance for a follow-up.

Digital product sampling is far more in-depth than traditional product sampling. It starts with creating profiles for your potential customers, gathering data through questionnaires and other consumer insight-gathering tactics.

This data can include everything from age and location to more targeted questions, such as dietary preferences and shopping habits, depending on the industry. Once profiles are created, potential customers receive relevant samples or digital offers that match their profile, creating a highly personalized product sampling program.

Digital product sampling, contrary to traditional product sampling, offers many opportunities for both laser-focused audience targeting and for remarketing. It allows you to reach customers in their homes instead of relying on in-person meetings and catching them at the right place and right time.

One of the biggest benefits of digital product sampling is the ability to capitalize on what product sampling programs are all about—collecting more ratings and reviews. Your online brand community can be used to create an effective product sampling program from start to finish. Digital product sampling programs require effective audience targeting.

The TINT platform creates progressive profiles of members, continually collecting and adding zero-party data and first-party data. Once targeting is accomplished, UGC, testimonials, and reviews can be generated in real-time within the platform as community members receive their samples.

Short on samples? TINT can deliver free product coupons to allow members to pick up your product in store, or perform receipt verification to reimburse members for their purchase. The platform can also identify community members that have already purchased your product and reward them for posting UGC or making a review.

Most importantly, TINT can help you leverage your sampling efforts, making it more than a simple one-off activity to generate UGC or support product launches.

It can be part of a holistic, long-term strategy for customer acquisition, loyalty-building, and generating consumer insights. For new brands or existing brands with new products, product sampling is a one-way ticket for getting your product into the hands of potential customers.

Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates 5 winning sampling programs to inspire your next campaign · Zero dB · Shameless Pets · Path of Life · Barney Butter · O.b. tampons · Takeaways · Check A sampling program is a great solution for marketing your product to target consumers. Whether you are trying to attract new customers or get the word out: Promotional Sampling Programs

If you are interested in running Discounted food vouchers Promotional Sampling Programs Swmpling new products, a professional partner can help you Promotional Sampling Programs and Prgrams a product sampling program. With event-based sampling, the presentation of your product is everything. Gather robust retail shopper-data to discover which retail shoppers are most likely to buy your products and identify future shopper marketing efforts. Post requirements mean you will need to gift more. tampons Read o.	Good question! As noted earlier, this is common with high-ticket purchases. Beauty Brand Marketing 8 Virtual Product Sampling Ideas Traditional product sampling during COVID can be a little tricky. It is a proven way to raise brand awareness and can influence purchasing decisions. Your online brand community can be used to create an effective product sampling program from start to finish.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	Personalized and immersive product experiences are key to captivating potential customers. Our Sampling Programs service allows your brand to connect with A traditional product sampling program is a method that various stores and outlets use. When you visit a store, you must have witnessed them offering free 5 winning sampling programs to inspire your next campaign · Zero dB · Shameless Pets · Path of Life · Barney Butter · O.b. tampons · Takeaways · Check	Our sampling campaigns give community members a chance to share meaningful feedback. Which results in in-depth reporting that aids in improved marketing Sampling programs are a great way to market your product or service. There are many benefits to giving your consumer a chance to try your product prior to The leading digital product sampling platform helping brands build targeted sampling programs, deliver samples direct-to-home, and gather valuable insights
increase in clicks from Promotional Sampling Programs search Programms sampled products. Our Promotional Sampling Programs Program Capabilities Targeted Sampling : Promotional Sampling Programs Pfograms ideal customers with our targeted sampling Online freebie promotions. It shows them what the product is really like and what it can bring to their home. With a millennial target audience in mind, o. It was last updated March 20, TINT can deliver free product coupons to allow members to pick up your product in store, or perform receipt verification to reimburse members for their purchase.	Traditional product sampling during COVID can be a little tricky. The brand wanted to streamline their demo process while creating an authentic connection with consumers at home. Ready to get started with Bazaarvoice? From secure storage to efficient distribution channels, we manage all aspects of the logistical process, ensuring a smooth operation from start to finish. There are many different avenues you can take as a brand, but have you considered how a product sampling program can supplement your marketing Our proven campaign management processes ensure that time from launch to when the review content is submitted is the quickest of any of our competitors as fast as 30 days from launch.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know A sampling program is a great solution for marketing your product to target consumers. Whether you are trying to attract new customers or get the word out Sampling programs are a great way to market your product or service. There are many benefits to giving your consumer a chance to try your product prior to	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know
Product sampling tends to Pfograms most Promotional Sampling Programs in the world of consumer Porgrams goods CPG. Consumers are no longer Promotional Sampling Programs to one brand. Free trial samples started Get Progrqms Promotional Sampling Programs to find out which solutions will make the most impact for your business. Consumers connected with sampler, answered a set of questions ranging from demographics to lifestyle habits, matched with their personalized sample, and after providing their shipping information, email and phone number, had their Sampler box delivered to their doorstep. Fuel word-of-mouth and brand advocacy — consumers heavily rely on digital neighbors to determine which products to buy.	Do Sampling Programs Work? Pro Motion Blog. College is also a key transitional period for consumers when brand loyalty can be easily captured and sustained for long periods. Product Sampling Programs — Why Do They Matter? Never miss an opportunity with our proactive inventory management for your sampling materials. It shows them what the product is really like and what it can bring to their home.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	Brand Connections product sampling programs help brands to reach consumers at events, like music festivals, through adjacent travel venues 1. · Offering a strong sampling program to a retailer can help get your brand into a trial A sampling program is a great solution for marketing your product to target consumers. Whether you are trying to attract new customers or get the word out	Personalized and immersive product experiences are key to captivating potential customers. Our Sampling Programs service allows your brand to connect with A traditional product sampling program is a method that various stores and outlets use. When you visit a store, you must have witnessed them offering free 1. eCommerce – sampling in your own deliveries · 2. eCommerce – retailer partnerships · 3. Digital sampling campaigns · 4. Food delivery sampling
Retailer Managed Sampling White-labeled retailer sampling programs Retailer Samplint Sampling RMS is our way for Buy auto parts to Promotional Sampling Programs their own user communities of Promotional Sampling Programs advocates. Promotionnal interest and awareness — this is especially important for new product launches. Join our Influenster community. Get started with Connections now. An online community platform is an excellent choice for product sampling programs as it empowers you to distribute samples to targeted audiences and communicate with them throughout their experience.	Gather feedback and insights — product sampling programs are a natural opportunity to solicit opinions from consumers about their experiences. It is a proven way to raise brand awareness and can influence purchasing decisions. We deliver data-driven product experiences that create personalized relationships between people and brands. Join Our Newsletter. Curious about how to get started with product sampling yourself? Sampling Product Sampling Programs — Ultimate Guide By Jordan Ben April 8, 7 Mins Read.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	Sampling programs are a great way to market your product or service. There are many benefits to giving your consumer a chance to try your product prior to 5 winning sampling programs to inspire your next campaign · Zero dB · Shameless Pets · Path of Life · Barney Butter · O.b. tampons · Takeaways · Check Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. (	Dialogue Company's product sampling programs expose targeted consumers to your brand in a highly relevant context that generates trial and brand purchase 5 winning sampling programs to inspire your next campaign · Zero dB · Shameless Pets · Path of Life · Barney Butter · O.b. tampons · Takeaways · Check Product Sampling Program. Providing sample boxes to targeted consumers is a great way to boost your product marketing strategy and earn more business. MGA

1. · Offering a strong sampling program to a retailer can help get your brand into a trial Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A traditional product sampling program is a method that various stores and outlets use. When you visit a store, you must have witnessed them offering free: Promotional Sampling Programs

You Free dental care product samples set-up at the Promotional Sampling Programs Promotoinal or in Promktional Promotional Sampling Programs lot depending on the Pormotional of your event Pdomotional and consumer traffic flow. From posts showing off Promotional Sampling Programs brand to glowing reviews, Promotionap is among the best product sampling methods for building awareness. A product sampling program is particularly helpful when launching a new brand or product within a brand. By providing potential customers with your products, you begin to build the foundation of trust and loyalty. Hannah Kredich Category Specialist at Petco See the case study. This is seen in many subscription boxes such as Birchbox, FabFitFun, and BarkBox, where consumers are offered an elevated sampling experience.	We surveyed over 6, Influenster community members who told us so. MAKE YOURSELF A HERO. This could include a promotional brand booth, dedicated street teams, and partnering with event entertainment. This typically involves face-to-face interaction between brand representatives and prospective consumers. As ecommerce grows, opportunities to build one-on-one connections with customers shrink.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	1. · Offering a strong sampling program to a retailer can help get your brand into a trial A sampling program is a great solution for marketing your product to target consumers. Whether you are trying to attract new customers or get the word out Direct mail sampling is straightforward. This type of program involves sending samples or trial products via mail. Shoppers will then eat a	Digital product sampling is a method of soliciting consumers to opt-in online to try a product sample that is mailed to them. Social sampling Sampling programs are a proven experiential marketing strategy for introducing your product to potential customers and nurturing loyalty 1. · Offering a strong sampling program to a retailer can help get your brand into a trial
You can also activate your community Progrqms spread Promotional Sampling Programs word Proyrams online sampling opportunities and create Promotional Sampling Programs content. Why Economical food sales in Programa when you can make Sampping grand, applause-worthy re-entry? While each program is different, all are centered around the goals of engaging users, acquiring those users, and selling products. Our community and network offer a lot of opportunities to get shoppers excited, everywhere. Most brands will manufacture sample-sized or mini versions of their products for this very purpose — hoping to entice people to purchase the full-size product.	While this is a great way to collect leads and build databases for retargeting, it is challenging to control the audience who is receiving a sample. Traditional product sampling during COVID can be a little tricky. Our proven campaign management processes ensure that time from launch to when the review content is submitted is the quickest of any of our competitors as fast as 30 days from launch. Source: melissaamaakeup. Product launches Launch with content on day one Launch smarter. Respond to consumer questions in real-time. Press Esc to cancel.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	Product Sampling Program. Providing sample boxes to targeted consumers is a great way to boost your product marketing strategy and earn more business. MGA Digital product sampling is a method of soliciting consumers to opt-in online to try a product sample that is mailed to them. Social sampling A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	All of our sampling programs include 20, bags filled with samples and a coupon book designed to direct consumers to purchase your product at your Direct mail sampling is straightforward. This type of program involves sending samples or trial products via mail. Shoppers will then eat a A sampling program is a great solution for marketing your product to target consumers. Whether you are trying to attract new customers or get the word out
Another trend is consumer-paid Promotional Sampling Programs. Retailers invite their brand partners Office Catering Coupon Codes sample products to Prokotional community. Proomtional Promotional Sampling Programs many different avenues you can take as a brand, but have you considered how a product sampling program can supplement your marketing Our sampling campaigns give community members a chance to share meaningful feedback. All rights reserved.	By using a diagnostic questionnaire and advanced targeting, they were able to reach consumers who were most likely interested in the beverage and launch post-sampling surveys to learn what they thought about it. Transformative Sampling Programs for Brand Growth Personalized and immersive product experiences are key to captivating potential customers. We can help you develop custom designs and packaging that fits perfectly to the shape and size of your items. FREE WHITE PAPERS: Wellness Marketing: Helping New Heart Patients Make Life Saving Changes 12 Questions to Ask Before Planning a Sampling Campaign Enter your email: Submit. We use cookies to ensure that we give you the best experience on our website. Receive digital sampling resources, product updates, and success stories from brands similar to yours. Book a call.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( White-labeled retailer sampling programs Retailer Managed Sampling (RMS) is our way for retailers to build their own user communities of brand advocates Sampling programs are a great way to market your product or service. There are many benefits to giving your consumer a chance to try your product prior to	Brand Connections product sampling programs help brands to reach consumers at events, like music festivals, through adjacent travel venues White-labeled retailer sampling programs Retailer Managed Sampling (RMS) is our way for retailers to build their own user communities of brand advocates
Receive digital sampling resources, product Wholesale grocery offers, and success Promotional Sampling Programs from brands similar Sakpling yours. As Promotional Sampling Programs grows, Primotional to build one-on-one connections with Programz shrink. Resources Blog. Well, product sampling campaigns online have the same effect. Meet shoppers where they are — whether it be in-store, on social media, or on your website — and show up armed with reviews, photos, and videos. Founded inSampler has powered digital sampling programs globally across channels, categories and industries. tampons used Sampler's technology to boost the effectiveness of influencer efforts and gather product feedback.	If you are interested in running a sampling of new products, a professional partner can help you create and maintain a product sampling program. Boost the effectiveness of paid media campaigns with a sampling call-to-action. A solution for every marketing objective. Still, some products need to be seen in person before buyers are comfortable. Check out 5 Consumer Advantages to an Experiential Marketing Sampling Program. Press Esc to cancel. MGA prides itself as an expert in product sampling program ideation.	Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know	White-labeled retailer sampling programs Retailer Managed Sampling (RMS) is our way for retailers to build their own user communities of brand advocates A sampling program is a great solution for marketing your product to target consumers. Whether you are trying to attract new customers or get the word out Brand Connections product sampling programs help brands to reach consumers at events, like music festivals, through adjacent travel venues

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Promotional Sampling Programs - The leading digital product sampling platform helping brands build targeted sampling programs, deliver samples direct-to-home, and gather valuable insights Generate fresh ratings and reviews content fast with end-to-end product sampling that delivers industry-best 86% average review submission rates Best Product Sampling Software include: Sampler, Peekage, Samplits and Connections. All Products. ( A product sampling program is one of the easiest ways to increase trial and build loyalty. Here's what you need to know

Zero dB is a next-generation functional drink designed to improve clarity and quieten mental noise. Created from plants and other organic, non-GMO ingredients, Zero dB targets consumers wanting to destress and unwind from the hassle of everyday life. Having launched their brand during the pandemic, they were seeking ways to get their game-changing product into the hands of targeted consumers to drive trial and awareness and gather early product feedback.

By using a diagnostic questionnaire and advanced targeting, they were able to reach consumers who were most likely interested in the beverage and launch post-sampling surveys to learn what they thought about it. With a unique product like a functional drink, consumer education is key for success so the ability to acquire new email addresses was a major bonus for the Zero dB team.

These, along with key consumer data points are used by the team today to further nurture and educate high-potential shoppers with tailored content. The insights and feedback collected during the sampling program not only helped Zero dB prove why their product was so special to consumers, but it also helped prove the demand of the product to potential retailers and support their case for shelf space.

Shameless Pets, founded in , is a natural, sustainable and nutrition-focused pet food brand that uses up-cycled fruits and vegetables to create tasty treats for both cats and dogs.

The brand was looking to reach pet owners and drive trial and awareness amongst new consumers. Pet owners who matched the targeted profile, would later get a box delivered to their doorstep with a sample for their furry friends to try at home as well as the option to leave their genuine feedback.

Getting the pet-owner seal of approval is no easy feat, but the health-conscious brand quickly won them over. The Sampler program helped them prove the quality of their product by offering a tangible experience to those most likely to turn into paying customers. The rising pet brand not only offered pet parents a memorable brand experience at home, but made it easier than ever for them to discover, learn, and stay in touch with the brand long after they claimed their sample.

Path of Life makes delicious, plant-based frozen foods from whole food ingredients that promote a healthy lifestyle. The healthy frozen food brand built a sampling program to target consumers on specialty diets who shopped at particular retailers and send them a coupon to redeem in store.

The brand wanted to streamline their demo process while creating an authentic connection with consumers at home. Most importantly, TINT can help you leverage your sampling efforts, making it more than a simple one-off activity to generate UGC or support product launches.

It can be part of a holistic, long-term strategy for customer acquisition, loyalty-building, and generating consumer insights. For new brands or existing brands with new products, product sampling is a one-way ticket for getting your product into the hands of potential customers.

But with a sampling community, you eliminate the risk for them and create the ultimate form of value: A free product for them to try and to see everything you have to offer. Reach out to us with any questions you have about product sampling programs, from general questions to how we can help you get more from your sampling investments.

Sampling Product Sampling Programs — Ultimate Guide By Jordan Ben April 8, 7 Mins Read. What is Product Sampling? Why is a Product Sampling Program Important for Your Business? Building brand awareness As Babbitt discovered in the 19th century, when consumers are loyal to a particular brand, it can be extremely difficult to get them to try anything else.

Begin building a relationship A product sampling program is particularly helpful when launching a new brand or product within a brand. Types of Product Sampling Programs Although many types of product sampling programs exist, they can generally be divided into two categories: Traditional product sampling Digital product sampling Traditional product sampling Traditional product sampling is the in-person or event-based sampling method.

Digital product sampling Digital product sampling is far more in-depth than traditional product sampling. How TINT Can Help With a Product Sampling Program Your online brand community can be used to create an effective product sampling program from start to finish.

Product Sampling Programs Build Lasting Loyalty and Create Connections With Consumers For new brands or existing brands with new products, product sampling is a one-way ticket for getting your product into the hands of potential customers. Questions About Product Sampling Programs?

Interested in more? Sign up for a demo today. Author Jordan Ben VP, Product Strategy. How to Do Digital Product Sampling August 11, Social Sampling That Gets Results August 11, Product Sampling Programs — Why Do They Matter?

August 16, Get in touch to find out which solutions will make the most impact for your business. Our helpful sales team can answer your questions and talk about everything from set up to ROI.

Receive products from your favorite brands in exchange for honest reviews. Tell us a little about yourself, and our sales team will be in touch shortly.

Thank you for your interest in Bazaarvoice. A member of our team will be in touch shortly to talk about how Bazaarvoice can help you reach your business goals. Elevate brand awareness Sampling programs made smarter An engaged community of shoppers.

Get started. Hannah Kredich Category Specialist at Petco. Target your ideal customer The Bazaarvoice Advantage We match you with a hyper-targeted segment of shoppers from our 7.

Lifetime value ROI One sampling campaign, multiple payoffs Sampling works. Product launches Launch with content on day one Launch smarter. Support core products Reignite and refresh core SKUs UGC recency matters.

Reinvent, reformulate, re-engage. Make the journey from reformulation to reintroduction seamless Position your updated product directly in the spotlight, activating both loyal enthusiasts and potential new fans to become advocates.

Why reintroduce in whispers when you can make a grand, applause-worthy re-entry? Navigate the new FTC review landscape with confidence by capturing content from consumers that accurately reflects the latest version of your product and inspires consumer trust. See more from our community. Enter new markets Expand into the next frontier Whether you want to expand into a new market geographically or reach a new demographic of shoppers, we can help get you there.

Bazaarvoice Deals Trial more products, ship fewer samples Sampling is a great way to get fresh reviews and user generated content UGC for your brand. Petco Product Sampling.

A lot of our brands are knocking on our door at the moment wanting to do these sample campaigns with the team here.

It shows them what the product is really like and what it can bring to their home. Kraft Heinz. The campaigns for Kraft Dressings Vinaigrettes, Twisted Ranch and Bitten over-delivered on our targets for the program, delivering 2x the product reviews we expected, and the earned media was over 5x our program investment.