Rabattcode ist ein Angebot mit einer Zeichenfolge, die auf der Website des Shops in den Warenkorb bei der Bestellung angegeben werden muss.

Sonderaktion ist ein Angebot, für das kein Code erforderlich ist. Sie klicken darauf und landen auf der entsprechenden Seite im Shop. Wichtig: Rabattcodes und Sonderangebote - beides finden Sie auf Picodi.

Und wenn Sie ein Konto bei Picodi haben, können Sie auch Cashback erhalten, indem Sie sie verwenden! Und wenn es einen Rabattcode auf Picodi für einen Shop gibt, in dem Sie einkaufen möchten, sparen Sie sogar noch mehr! Manchmal gibt es Ausnahmen, wenn die Verwendung eines Rabattcodes den Cashback-Betrag etwas verringert, aber dem Angebot werden immer Informationen darüber hinzugefügt.

Normalerweise von ein paar bis zu einem Dutzend Prozent. Oftmals gibt es aber Aktionen, bei denen man verschiedene Startprämien erhalten kann, und dann kann die Ersparnis bis zu mehreren Dutzend Prozent betragen.

Und wenn auch noch ein Rabattcode vorhanden ist, bleibt nichts Anderes übrig als zu shoppen! Ja, aber manchmal können kleine technische Probleme auftreten: Cashback wird falsch berechnet, das Browser-Plug-in blockiert die Cashback-Aktivierung oder der Rabattcode läuft ab.

Es passiert, aber machen Sie sich keine Sorge: In jedem Fall können Sie Hilfe verwenden. Wir helfen :. Es ist kostenlos, Picodi und alle Arten von Angeboten Rabattcodes, Sonderangeboten zu nutzen und Cashback zu sammeln.

Wir verwenden die von Cookies gespeicherten Informationen, um die ordnungsgemäße Funktion der Website zu ermöglichen und für Werbung, Statistiken und um den Inhalt der Website an Ihre individuellen Bedürfnisse anzupassen. Ihre Zustimmung oder Ablehnung zur Nutzung von Cookies werden gemäß Ihren Browsereinstellungen verwendet - Sie können sie jederzeit ändern.

Weitere Informationen finden Sie in der Datenschutzerklärung. Jetzt anmelden Zu Firefox hinzufügen Zu Safari hinzufügen Zu Chrome hinzufügen Picodi-App installieren.

Wie funktioniert Picodi? Nun, es ist ziemlich einfach! Öffnen Sie Picodi. Wählen Sie einen Shop aus und klicken Sie auf ein beliebiges Angebot Sie werden zum Shop weitergeleitet. Verwenden Sie auch Rabattcodes Wenn Sie bei Picodi einen Rabattcode finden, verwenden Sie ihn, bevor Sie die Bestellung abschließen.

Schließen Sie Ihren Einkauf ab und warten Sie auf CASHBACK Sobald der Shop Ihren Kauf bestätigt, erscheint Ihr CASHBACK auf Ihrem Picodi-Konto.

Jetzt Konto erstellen Zu Firefox hinzufügen Zu Safari hinzufügen Zu Chrome hinzufügen Picodi-App installieren. Cashback, Rabattcodes und Sonderangebote — Sie funktionieren wirklich!

Diese Leute bestätigen, dass:. Dennis Kreckel. Ich bin positiv überrascht! Cashback von Lieferando war schnell getrackt und schneller als bei Shoop auf meinem Konto. Kundenservice ist auch sehr gut und freundlich.

Diese App ist wirklich nützlich, um Geld zu sparen. Wr Choff. Der beste Helfer, um etwas billiger als üblich zu kaufen. Ich habe Picodi. com benutzt, um Sonderangebote zu finden. Ich liebe die Aktionen bei Adidas. In this blog post, Omnia explores the different types of discounts and promotions commonly used in e-commerce, the benefits they provide to businesses, and some best practices for using them effectively.

No matter what you call it — discount, offer, promotion, coupon, Rabat Dutch or Rabatt German — what we are discussing here is giving customers a chance to get an offered product cheaper or with an additional benefit. Discounts and promotions come in many different forms, from monetary savings to freebies to rewards, and it's important for businesses to understand the various options available to them.

Here are some of the most common types used in e-commerce:. Usually, e-commerce businesses have a reason behind their promotional campaigns, whether it be timing-related such as holidays, product-related like a new product launch, or something else:.

Time-based or seasonal promotions like Black Friday, Cyber Monday, winter holidays, and back-to-school season are common reasons for discounts to run. These tend to be high-volume time periods and brands and retailers offer promotions to win sales over competitors.

Seasonal items may also be discounted during their low periods, such as swimsuits and summer sporting gear during the off-season. One example is this time-based discount for Black Friday from fashion brand Steve Madden :. Brands may use offers to promote a new product launch, or use discounts to sell off a current item if a new or updated product will be launched soon.

Promotions can help retailers to make space in their product assortment for new or higher-performing items. Beauty retailer Sephora has a loyalty program called Beauty Insider that uses a points system and exclusive benefits to reward customers:.

E-commerce companies choose to run promotional campaigns and offer discounts for a variety of reasons. Some of the benefits that can be achieved when properly executing a promotional campaign include:. While discounts and promotions can be beneficial for e-commerce businesses, they can also present some challenges:.

To mitigate these challenges, particularly profit margin concerns, and capitalise on all the possible benefits, businesses need to use strategic promotion management and follow best practices for optimising their pricing strategies.

What does good promotion management look like? No matter if you are a retailer, brand, D2C, or marketplace, it starts with making targeted pricing decisions d epending on the market you are operating in: Are your categories and articles seasonal?

Are your customers price-sensitive? Do you have overstock? Consumer behaviour is, of course, impacted by psychology, and it plays a significant role in the world of e-commerce discounts and promotions. Understanding the psychological aspects of pricing can help businesses to ensure they choose the right promotional strategies for their target audience.

One well-known example of this is price elasticity : as price increases, demand falls. This is the foundation of why businesses offer discounts in the first place — because according to price elasticity, decreasing the price increases demand. However, this is not always the case, and it is good to know the price sensitivity of each product.

Another psychological factor at play is around behavioural economics and how consumers view different types of savings.

With dynamic pricing tools and systems like Omnia Retail, users can integrate multiple internal data sources such as season, stock level, contribution margin, distribution channel, and compare data to competitors to calculate the optimal prices. Easily apply unique discounts to different assortments and product groups.

E-commerce discounts: Types, benefits, and how to use them Author: Lauren Detweiler Editor: Maren Ritzheim March 23, Table of contents:. An overview of discounts and promotions No matter what you call it — discount, offer, promotion, coupon, Rabat Dutch or Rabatt German — what we are discussing here is giving customers a chance to get an offered product cheaper or with an additional benefit.

Typical discount models Discounts and promotions come in many different forms, from monetary savings to freebies to rewards, and it's important for businesses to understand the various options available to them. Here are some of the most common types used in e-commerce: Percentage off : This is a straightforward discount that offers customers a percentage off the price of an item or order.

Free shipping : Many customers are deterred by shipping costs, so offering free shipping can be a powerful incentive to buy. Businesses might offer free shipping for orders over a certain amount, or for a limited time.

Buy one get one free BOGO : This promotion encourages customers to buy more than they originally intended. Bundle or bulk discounts: Some products will be packaged in bundles, allowing customers to get a discount on what they would have paid for each item separately.

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