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Launch affiliate campaigns in minutes. Why Upfluence. Get started. Influencer Marketing. Tanya Alain Posted on February 7, Influencer Marketing Platform » Blog » Influencer Marketing » 7 influencer email templates to boost your outreach. How to use an influencer email template Reaching out to influencers is a key stage of any campaign.

Choose the influencer email template which best matches your needs. Copy and paste your chosen influencer email template into your email tool. Add product links, descriptions, and images to bring your products to life in the body of the email. Click send!

Image credit: Freepik. com Influencer Instagram DM template Hello [influencer name]! Have a great day! You can learn more about [brand name] here [insert website or social media handle] Have a great day! Have a great day, [your name] Image credit: Freepik. Follow these key tips to boost your number of positive responses!

Tell them the benefits of your product to get them excited about trying it. Address compensation up-front. Suggested Blogs. Understand the benefits of influencer marketing: read the success behind 6 brand campaigns!

May 12, Consumer social data: a missing piece of the puzzle? September 7, Latest Blogs. Influencing Sustainability: The Role of Creators in Eco-Conscious Change February 13, The Evolution of Social Media, with Hootsuite January 8, Your pitch is your introduction. It is a way to present your skills and value to a potential client or partner.

The proposal can only happen if your pitch was successful. After you have convinced a client WHY you are qualified, the proposal shows WHAT you will do with your skill set. Think of it as a concert. The pitch is the opening act that gets the crowd excited, and the proposal is the headline that people paid money for and better show up on time and deliver.

Your pitch preludes your proposal, and of course, complements it. But without a solid proposal, your pitch ultimately falls flat. Imagine going to a restaurant that has received great reviews.

You finally get reservations and upon arrival are impressed by the cool, if aloof waitstaff, chill playlist, and custom interior.

The menu is looking promising: classic dishes with a modern twist, described in a way only a true food lover could concoct. You place your order and wait an hour for the first course to arrive. No biggie; you brush it off. Your food is finally placed in front of you, looks beautiful but tastes like.

No flavor. Sadly, the rest of the meal follows the same pattern. That's why anytime you collaborate with influencers , you need to set clear expectations for what you plan to accomplish.

Using a template alongside other tools, like an influencer contract checklist, gives your project more substance and creates guidelines to which all parties adhere in an influencer marketing campaign. Doing this requires starting macro and then offering micro steps.

The first stage of your social media proposal is for defining your campaign. What will your influencer marketing strategy look like?

What topic will it address, which target audience will it reach, and why is this relevant? We require that you simply confirm receipt of each box delivery via our website, email confirm link, or SMS reply.

Each box will contain information about the products, reminders about the offer accepted if any , and other useful information. Enjoy and have fun! This may be a post, an Instagram Story, or other action again, this is always explained clearly and previously agreed upon by you before the shipment occurs.

Once completed, there may be basic reporting requirements which will also be clearly explained and available within your login area. Each time an influencer receives a box there is an opportunity for them to leave feedback for each brand whose products have been included.

Each time an influencer completes a Sponsor Offer, there will be an opportunity for the brand to leave feedback only visible to us on your work. Now, just sit back and relax and wait for more Offers to come your way, and more Gifts to show up on your doorstep! Every month millions of people pay subscription box companies to get the types of products we give influencers for free!

Be sure to use influencerimpact if you do post and tag influencerbox! Simply click Sign Me Up! to get started! Remember, the more details you provide, the more opportunities we can match you with.

Our review team will verify your account, engagement, and other important criteria to ensure that your account meets our brand guidelines. Each notification will come with further instructions to help you get started quickly, and easily!

Will I Get Accepted? Are you a real person with real information? Are your profiles free of anything overtly offensive? Do you have real followers, real engagement, and real influence?

If you answered yes to everything above, then the answer is almost certainly yes! Keep in mind that the quantity of the Box opportunities you receive will depend on the size and engagement of your audience. How Much Money Can I Make?

Make money and get free, amazing gifts just for being an influencer. Hundreds of brands want to connect with you, so get started today! Use this influencer proposal template to define, execute, and manage your influencer marketing campaign. This document is editable and free Influencers are sliding into brands' DMs and email inboxes using these templates to land lucrative paid deals

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Sample offers for influencers - Here are six tried and tested influencer outreach templates for fast and effective direct messages that'll encourage a reply from an influencer Make money and get free, amazing gifts just for being an influencer. Hundreds of brands want to connect with you, so get started today! Use this influencer proposal template to define, execute, and manage your influencer marketing campaign. This document is editable and free Influencers are sliding into brands' DMs and email inboxes using these templates to land lucrative paid deals

This includes requests for product feedback and reviews. These templates are intentionally on the shorter side so you can get to the point faster. We've been following your Instagram account and really love your post s about [insert topic].

My name is [insert name here] and I'm the [position] at [insert brand name]. Since [insert what the influencer is passionate about or how their content aligns with your brand], I wanted to see if you'd be open to doing a collaboration together.

We'd love for you to test our [insert product] and share your thoughts. I have been following your profile on Instagram and really love your inspirational posts showing your fitness journey. Not to mention your dog, Waffles, is sooo cute! My name is Kristen and I work for Flex.

We sell organic protein powders and shakes created by women, for women. Since you are passionate about sharing your fitness journey, I thought I would reach out to see if you would be open to testing our product and doing a collaboration together!

My team and I loved your post about [insert description of related post]. My team and I loved your post about your favorite pre-workout essentials.

At Flex, we make organic protein powders and shakes for women. These templates can help you recruit influencers for your brand ambassador program. We've been following your Instagram and love your posts on [insert topic]. I wanted to personally invite you to join our brand ambassador program!

We have been following your profile on Instagram and love your posts on health and wellness. I wanted to personally invite you to join our ambassador program!

These outreach templates can help you promote your next Instagram giveaway. My name is [insert name here] and I work for [insert brand name]. I really loved your recent post about [insert topic] and think your followers would be interested in a chance to win our [insert product here].

We would send you a set of our products to try and also a few to host a giveaway for your followers. The rules to win would be simple, [insert giveaway rules].

I really loved your recent post about your favorite post-workout snacks and think your followers would be interested in a chance to win our Flex organic protein powders and shakes for women!

The rules to win would be simple: they would just need to follow both of our accounts and tag 3 friends in your Instagram post about our product.

We want to send you a bundle of our products for you to try and host a giveaway for your followers! We've put together a list of sixteen real influencer outreach pitches that can help. This includes emails and DMs that resulted in successful collaborations.

Oh, and we also break down a handful of pitches that fell flat. Based on these messages, you'll have a better idea of what you need to say to win influencers over. Subject lines are crucial when it comes to email outreach. Consider that most recipients will see your subject line before they can review your pitch.

Fact: one-third of recipients will open an email based on the subject line alone. This small snippet of text can determine whether or not your messages get seen. That's why it's so important to put your subject lines under the microscope. The goal of your subject line is two-fold:.

Below are some sample influencer collaboration email subject lines you can swipe. Personalization is key here. Consider how referring to the influencer by name or using emojis can have a positive impact.

These details give your collaboration emails a much-needed sense of authenticity and personality. Figuring out how to ask an influencer for a collaboration goes far beyond what you write. There are so many other factors that impact whether your pitches actually land.

Campaign type: Celebrity collaboration, brand ambassadorship, product collaboration. With 3. The account regularly posts behind-the-scenes content about the Dunkin menu and shares how the world-famous donuts are made.

Dunkin did a long-term sponsorship with Charli D' Amelio — one of the biggest stars of TikTok with The agreement was not only limited to Charli posing with Dunkin products but also creating her own TikTok content for the campaign.

The brand launched a campaign under the hashtag CharliXDunkinContest , and Dunkin released a new beverage named "The Charli. Since the collaboration, Dunkin has continued to up the momentum of this partnership by launching CharliDunkinRemix in February They also promoted a week-long offer for Charli's birthday.

CharliDunkinRemix has While the collaboration with Charli has been highly successful for Dunkin, the brand also encourages its employees to share content on their TikTok channels through its TikTok crew ambassadors program. What's the solution?

Encourage your employees to become brand ambassadors and share content for you — increasing brand awareness and making the brand more relatable. Learn more: Here's everything you need to know to get started on TikTok influencer marketing. NordVPN, a virtual private network, relies heavily on influencer marketing on YouTube — With the YouTube campaign, NordVPN focused on the macro-influencer program and secured some of the biggest names as their ambassadors.

We spoke to Influencer Marketing Manager Laura Garsdal and she notes that their most important criteria when sourcing influencers are audience demographics. By finding the right creators and using sponsored posts, they were able to scale their influencer marketing program from 1 to 14 global markets and is scattered across 23 different verticals — entertainment, tech, and gaming.

Mayuko Inoue , who focuses on creating technology with empathy and compassion, shared a day in her life and seamlessly integrated NordVPN in the video. NordVPN exclusively ran "limited time offer" campaigns with a direct link to the purchase page that customers could access from the influencer's video description.

Influencers created story-like dilemmas and built a narrative arc around the brand in their integration, increasing engagement.

Nord VPN sponsored videos and received 5. If you provide an influencer campaign brief , ensure you allow for maximum creative freedom. That way, influencers don't feel like a branded microphone reading from a script.

Using simple and natural language makes the brand messaging sound authentic and understandable. Gymshark is one of the most active gym wear brands using influencer marketing throughout the past years. Their campaign — 66 Days: Change Your Life challenge — was a massive hit on TikTok and Instagram.

The idea behind Gymshark66 was more than a trend. It was built on engaging the community in the most meaningful way. The campaign asked the audience to challenge themselves for 66 days through positive habits and an active lifestyle. What would they get in return?

A year's supply of Gymshark. For this campaign, Gymshark partnered with six sports and athlete influencers with a strong presence on TikTok and Instagram to raise awareness around the challenge. Apart from TikTok, Gymshark used Instagram's IGTV for the " Stories of the 66 " video series highlighting individuals and their experience of adopting healthier habits in 66 days.

With a focus on video content, Gymshark66 has With a challenge campaign, you must focus on increasing audience participation, providing them with helpful resources along the way. It will help them remain motivated to complete the challenge. Häagen-Dazs partnered with New York City's local influencers to enforce the idea that ice cream is an essential part of summer.

The campaign centered around Häagen-Dazs BOGO buy one get one promotions and highlighted the sampling events at Duane Reade and Walgreens New York stores.

The campaign was created around the theme "Häagen-Dazs Open Container," and HDOpenContainer was used in social posts. The theme was a play around the political events in New York at that time and was inspired by the city's celebrated stance on open container laws.

The campaign reminded consumers that no matter the event — taking kids to the part, having rooftop parties, or enjoying a break from work — Häagen-Dazs makes their summer activities sweeter, better, and more fun.

With a highly New York-centric feel, the campaign covered rooftop parties, live social updates from sampling events, and hyper-local targeting people on their phones in close proximity to the stores. Other local influencers shared visuals and videos featuring an NYC vibe on social channels and neighborhood sites like Nextdoor.

Influencer Katelyn Calautti shared a sponsored blog on how to host a summer party with Häagen-Dazs ice cream. The influencers also hosted the HDOpenContainer Instagram challenge.

The challenge encouraged audiences to stop by the sampling events and show off their free single serves of ice cream on Instagram. Häagen-Dazs doubled down on audience segmentation to reach their target audience.

They segmented the audience into digital zips and targeted people who were on their phones around Walgreens' location. They then showed them the content created by the influencers, which drove high click-through rates and huge traffic at the sampling events.

The campaign wasn't only limited to Instagram but also covered Pinterest, Facebook, and Twitter, ensuring it reached an even wider audience. The Häagen-Dazs Open Container campaign generated In this case, finding local influencers with New York audiences was particularly important. Check prospective partners' audiences demographics, interests, locations using an influencer analysis tool like Modash.

PlayStation partnered with five gaming influencers to promote its new virtual reality headsets to the Canadian market. Instead of collaborating with celebrities, PlayStation focused on macro, micro, and nano influencers to drive high engagement rates.

The campaign also worked towards bridging the gap between technology, audiences, and gamers. PlayStation collaborated with five influencers, with followers ranging from 10, to 72, These influencers posted images and videos with the VR headset, tagged PlayStationCA, and used the hashtags PlayStationVR, ITriedPSVR, and PSVR.

Check out the following Instagram post by Justin Tse , an influencer with k followers, for the PlayStation campaign. PlayStation wanted to make the campaign more relatable and fun, showing the positive experience of gamers with Sony's products.

Influencers added photos and videos of experiencing the VR set and playing around with it. Karl Conrad shared his custom PlayStation and VR setup, mentioning the PlayStation sponsorship and linking to the official VR site page.

The campaign targeted , YouTube subscribers and , Instagram followers. The average engagement rate on Instagram was 3. ABSOLUT, a Vodka brand, created this campaign to plan a series of people-and planet-centered influencer activations.

The campaign was hugely successful and was the Gold Winner for the Best Food and Drink Campaign at the Influencer Marketing Awards. The campaign lasted for more than eight months and collaborated with influencers who were eco-conscious sustainability champions, LGBTQIA advocates, and allies. Great to see your audience growing!

Our team has seen your latest posts about [reference influencer work]. For the launch of [brand product] we wanted to engage with the community and partner with an influencer who knows their stuff. We ask for is your honest assessment of the [brand product].

Fan giveaways are fun events for influencers to give back to their followers and share their appreciation. Brands interested in participating in a competition or giveaway will have the privilege of getting their product name in front of more people.

Although you may be thinking, how does something free drive sales? If you want an influencer to speak enthusiastically about your product, you must give them access.

Paying the right influencers is an essential part of working with them. Sometimes, sending a product is enough to pique their interest and grab your product a spot on their next video or blog post.

But not always. Social media stars are busy people. Influencers receive countless free products and swag; it can take much work to stand out from the rest. Building a solid relationship and partnership will lead to your desired results. If the audience is small but still significant and engaged enough to interest you, the influencer may still be in the early days of building their brand.

If you pitch it right, they will probably ask for something more than a review unit or free samples if they still need to get sponsorships.

Look out for mentions of press packs on their website, too. If something like that exists, their brand has evolved enough to warrant payment for sponsored content as an industry professional. Lastly, remember that you can offer different methods of compensation.

One of the most popular is to provide the influencer with a share of revenue via an affiliate program. For brands, it is essential to get into the right collaborative mindset. You must focus on collaboration with other influencers before reaching out to industry professionals.

Influencers want to keep their feed consistently active and full of relevant content. You can help them do that by offering to feature your products, but more is needed. So, you must include the following elements in your initial influencer outreach message to foster collaboration:. An enticing introduction - Treat this like your elevator pitch with a few examples.

Why you want to work with them - What drew you to the influencer? Remember that the better you pick your influencers, the better the relationship will be. But that can only happen if you go in with a clear desire to work directly with them.