That means nearly , people saw their e-commerce giveaway offer that month. Considering that email popups convert at around 3. They can simply exit out of the popup and go about their business without it creating any friction. But if you can sweeten the deal by raising the stakes a little, you can expect even bigger results.

This allows them to segment their email list so they could send readers highly targeted content. The more segmented a list is, the higher the open-rate, click-through, and sales should be.

E-commerce giveaways are an extremely cost-effective way to generate an influx of leads. After all, by doing something simple like providing their email address or sharing their brand on social media, they can win some amazing loot.

Having success is just a matter of following the right formula, offering an attractive prize, and using smart promotional tactics, which can include creating a post about it on social media, collaborating with influencers, or displaying it as a popup on your website.

Emil is the CMO of Drip. Skip Navigation Drip Demo Drip. Product Show submenu for Product. Deliver spot-on messages with dynamic segmentation. Run multi-channel marketing strategies on autopilot. Guide, collect, and connect with customers beyond the inbox.

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If your platform would help us on our mission, we'd love to hear about it. Get in touch. Resources Our best articles, guides, and how-to magic. Run giveaways and contests to grow your brand and audience. Go viral with easy Giveaways, Contests and Sweepstakes. Grow your audience with exclusive giveaways and offers.

Boost customer engagement with viral giveaways and contests. Curated surprises unleashed: Effortless automated mystery box. Gamified Discount Wheel app to show offers in spin wheel style.

Boost sales by setting up online treasure hunts in your store. Unlike Other Wheels. Spin to Win Sales on Products. Gamify your store, create contests and engage your shoppers. Here are some other online giveaway contest ideas to get you thinking: Personality Based Quiz: Buzzfeed is the undisputed champion of viral quizzes.

A Seasonal Countdown Sweepstakes: This is an excellent way to leverage holidays to boost engagement, attract new leads, and increase sales. A Hashtag Contest: Hashtag contests are another way of driving awareness and increasing engagement to celebrate the launch of a new product or a special sale.

The 6 Best Online Giveaway Tools. KingSumo offers: Custom branding Integration with Zapier Facebook pixel tracking Unlimited giveaways. Share this. Next Post 6 Ways to Boost Ecommerce Upsells without Annoying Customers Next.

Written by. Csaba Zajdo. Csaba Zajdo is the founder of OptiMonk. As an ecommerce veteran, Csaba has over 15 years of experience in working with ecommerce stores.

His mission is to reinvent the ecommerce industry and help stores, by creating delightful shopping experiences for each customer. YOU MAY ALSO LIKE.

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Your prize should be relevant to your e-commerce business and enticing enough to generate interest. Consider offering a popular product, a gift Social Media Giveaway Idea #1: Run a Photo Contest We love photo contests because they get your entrants invested – contestants are more A giveaway contest, sometimes called an online giveaway contest, is a promotional event in which individuals or organizations reward

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Online product giveaway contests - An Instagram giveaway (or an Instagram contest) is a type of promotion involving a brand or creator gifting a product or service to an Instagram user. Users can Your prize should be relevant to your e-commerce business and enticing enough to generate interest. Consider offering a popular product, a gift Social Media Giveaway Idea #1: Run a Photo Contest We love photo contests because they get your entrants invested – contestants are more A giveaway contest, sometimes called an online giveaway contest, is a promotional event in which individuals or organizations reward

You can then follow up with these people with a messenger bot to grow your list. This is preparation for your next conversion campaign. Want some ideas on how to run your next campaign? Talk to us. We can help you. FOR FREE. A popular solution is Shortstack. This tool allows you to create contests, giveaways, quizzes as well as landing pages for your interaction with customers.

Its capabilities include: drip emails, lead collection tools, landing page templates, among others. If you want more than a social contest tool, Wishpond will do the trick.

It is a marketing automation platform that even helps you with planning the basics of your campaigns. Outgrow is another option to consider. Not only does it allow you to run giveaways and social media contests, but you can also create calculators, chatbots, pulls and more.

In order to get the best response and results for your campaign, make sure to promote it everywhere. The more qualified people join, the better. Contests and giveaways can be an extremely powerful tactic to include in your marketing strategy. How to run an online contest and giveaway campaign like a pro.

Wondering how to run a contest and giveaway campaign like a pro? Why run an online contest or giveaway campaign? So first, what do you want to achieve in the coming quarter?

Step 2: Know your numbers Knowing your numbers is a quintessential aspect of any promotion. Heck, any marketing activity. You could turn this into a regular, monthly contest where anyone who registers for your giveaway is automatically entered into your prize draw.

That way, it takes minimal effort for them to take part. Every month they post a new giveaway for their members to enter. By using RafflePress to run their monthly giveaway, they can embed the giveaway widget right inside their WordPress website.

Another simple contest idea is to run a comment contest and choose a winner randomly from all commenters. Ciro UK ran this type of contest on Twitter, where users had to leave a comment using the hashtag tomatotuesday. While this is a great way to drive tons of Twitter engagement, they could make their Twitter contest easier to manage by hosting it on their WordPress site with RafflePress.

By default, it includes the option to follow you on Twitter and tweet a custom message. After, ask them to post their comment link to verify they entered.

Taking this approach makes it easier to see who entered your contest correctly and choose a winner. This simple contest idea is a great way to collect user-generated content UGC.

Just ask your customers to snap a photo that highlights your product or service and get them to share it. You can choose the best photo as the winner or pick one at random to keep things fair. This type of contest is an excellent way to engage your existing customers, and it also promotes your brand to new potential customers.

RafflePress has an easy giveaway action to make photo contests like this super-easy. You can make your photo contests even more enjoyable by letting your followers decide the winner for you.

It works in 2 stages:. First, run a simple photo contest , as we described above, to create a winner shortlist. Then once everyone has shared their photos, you can create a second contest, asking people to vote for the winner.

Simply upload a photo grid of the shortlisted images, and ask people which one is best. They can then submit their favorite through the giveaway widget. The photo contest winner could receive your grand prize, whereas you could pick a random winner for a smaller prize for anyone who voted.

Video generates a lot more interest on social media than images, so running a short video contest can skyrocket your engagement. For a chance to win, you can ask people to film a quick product review, testimonial, or even a funny home video.

Then they can upload their videos to a video hosting website like YouTube or even Facebook Live and post the link in your giveaway widget. If you have a physical location for your business, you can create an online contest asking people to check in on Facebook for a chance to win a prize.

You can ask participants to take a screenshot of their check-in post and upload it to your website via the Submit an Image action to verify their entry. If so, why not run a customization contest?

Ask your fans to customize or personalize your product and upload the result via your giveaway app. You can then offer a prize to the most creative or original idea or ask your fans to vote for their favorite. Run a trivia contest where the correct answer wins. You should also ensure the question is related to your business to keep people focused on your brand.

Similar to the giveaway above is a contest that requires people to guess the answer to win. For instance, you could fill a large jar full of jelly beans, take some photos from different angles, and ask users to guess how many are inside.

Try to keep the guessing game relevant to your brand. Why not let your customers decide what you make next? You could even award the winner with the specific product they chose. If you want people to use their creativity, have them design the product themselves and submit the image to enter your contest.

Caption contests work by sharing an image with your audience and asking them to write a caption. You can then reward the best caption with your grand prize. A fill-in-the-blank contest is a simple sentence or phrase with a word missing.

Users have to guess what that word is to complete the sentence. This simple contest idea is sure to get the creativity flowing, especially if people can use your products in DIY projects. Just ask people to upload a photo of their completed DIY project for the chance to win a prize.

The prize could be a high-value gift card for your store or materials to help with their future projects. You can even turn this type of contest into something requiring more effort by asking users to film their DIY as a tutorial.

Then you can highlight the winning entry on your website and promote it on social media. Refer-a-friend contests are a fantastic way to encourage word-of-mouth marketing for your business.

They work by requiring people to share your giveaway with friends for a chance to win your grand prize. The more people that enter your giveaway, the more that people will see it and also enter. Check out this article to learn how to run a referral contest.

Another way to get your giveaway in front of your target audience is to host it on your website and promote it on multiple social media platforms. With social media contests like this , participants can then perform actions such as:. As a result, you can grow your social media followers on more than 1 social network while driving traffic to your business website.

Then get your fans involved and ask them to design a new logo for the chance to win a prize. Participants can upload their design via your contest widget, making it easier for you to draw a winner.

To secure more giveaway entries, you can ask them to share the contest on social media. If you like, the grand prize could be seeing the winning logo in use on your website and online real-estate. Many brands use seasonal contests to generate excitement for holidays like Christmas , Easter, and Black Friday.

At these times, people are usually looking for great deals, so a giveaway is a fantastic way to scratch that itch. The nature of your contest depends on the season. Here a just a few holiday-themed contests you can run for your brand:.

You can use RafflePress for all of these simple contest ideas. Just ask people to upload their photos via your giveaway widget to enter. Yet, make sure the giveaway prize you offer is worth the effort. Here are some more summer contest ideas you might like.

A selfie contest is one of the best ways to promote your brand on Instagram and other photo-based social networks. They require asking participants to snap a selfie and share it for the chance to win a prize. Typically, people would share the selfie in their Instagram stories or other posts on social media.

But this is often messy and confusing. Instead, host your selfie contest on your WordPress website and get people to upload the photo direct to your website. That way, you can see all the photo submissions in 1 place instead of hunting for them on social media.

You can still promote your contest easily on social media.