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Snack sampling campaigns

An innovative international snack food company based in Miami, Prime Planet is committed to bringing to market a line of crunchy Tostones snack chips that are truly all-natural, gluten-free, non-GMO, and even kosher-certified. Tostones not only come in the most delicious flavors BBQ, lime, sweet chili, habanero, and original but are an all-around healthier snack option, too.

Knowledge, expertise, and direct access to leading global distributors of wholesale snacks and bulk-food products allow Prime Planet to benefit from the shortest and most efficient commercial routes for ideal product shipment and product placement.

For more information, or to become a distributor , visit www. net; contact Business Development Manager Marie Gonzalez at ; or send an email to bdm primefreshproducts.

Prime Planet is an all-natural snack brand that specializes in producing premium quality green plantain chips, also known as tostones. Our vision is to build and maintain long-standing relationships with our customers and distributors by providing the utmost VALUE and QUALITY in all of our wholesale snack foods.

Check out different tostones recipes, Prime Planet news, and more on our blog! CLICK HERE to Get the Scoop on Snack Trends You Need to Know! About us Non-GMO Plantain Chips Gluten-Free Plantain Chips Vegan Plantain Chips Flavored Tostones Original Plantain Chips Lime Plantain Chips Sweet Chili Plantain Chips BBQ Plantain Chips Habanero Plantain Chips Shop Now Become A Distributor Blog Menu.

Facebook-f Instagram. A New Spin On an Old Trick: Pandemic-era product sampling remains an irresistible option. Marketing Prime Group July 29, No Comments. One survey respondent admitted that she and her boyfriend eat entire meals by sampling products at least three times per week, bouncing from one store to another.

But has food-product sampling marketing survived COVID? Is sampling an online option for consumers still wary of this practice? Be a Green Plantain Snack Distributor For more information, or to become a distributor , visit www. What to Snack on When Cravings Hit? Indulgent Snacks? Prime Planet Tostones are the Answer.

Call Prime Planet today: Contact Info. info primefreshproducts. With a unique product like a functional drink, consumer education is key for success so the ability to acquire new email addresses was a major bonus for the Zero dB team.

These, along with key consumer data points are used by the team today to further nurture and educate high-potential shoppers with tailored content.

The insights and feedback collected during the sampling program not only helped Zero dB prove why their product was so special to consumers, but it also helped prove the demand of the product to potential retailers and support their case for shelf space.

Shameless Pets, founded in , is a natural, sustainable and nutrition-focused pet food brand that uses up-cycled fruits and vegetables to create tasty treats for both cats and dogs. The brand was looking to reach pet owners and drive trial and awareness amongst new consumers. Pet owners who matched the targeted profile, would later get a box delivered to their doorstep with a sample for their furry friends to try at home as well as the option to leave their genuine feedback.

Getting the pet-owner seal of approval is no easy feat, but the health-conscious brand quickly won them over. The Sampler program helped them prove the quality of their product by offering a tangible experience to those most likely to turn into paying customers.

The rising pet brand not only offered pet parents a memorable brand experience at home, but made it easier than ever for them to discover, learn, and stay in touch with the brand long after they claimed their sample.

Path of Life makes delicious, plant-based frozen foods from whole food ingredients that promote a healthy lifestyle. The healthy frozen food brand built a sampling program to target consumers on specialty diets who shopped at particular retailers and send them a coupon to redeem in store.

The brand wanted to streamline their demo process while creating an authentic connection with consumers at home.

The program not only resulted in its most successful coupon program to date, but also quickly grew its email list, collected valuable ratings and reviews, and grew its retail distribution.

Barney Butter, an all-natural food brand created a healthier alternative to traditional peanut butter made with premium ingredients. The brand partnered with Sampler and media company LifetoGo to build a custom digital sampling program.

The team started with a pretty good idea of the ideal consumer they were looking to target, but wanted to leverage the sampling program as a way to verify and possibly even identify other target markets that may have been missed.

Throughout their program, they gathered key consumer insights like where they shopped most often or what their dietary preferences were and even their household make up. Known for their environmentally-friendly line of non-applicator tampons, this personal care brand was preparing for an influencer campaign and looking for a compelling call-to-action that encouraged their loyal consumers to try and rate their products.

was looking to reach millennial consumers that were new to o. Using Sampler, the brand paired their social media ads and influencer marketing content with an enticing free sample offer where consumers were invited to claim, try, and review their very own free sample of the product.

The brand was able to boost the engagement of their influencer videos with a unique URL that seamlessly allowed the audience to match and claim, opt-in to o. The program also made it easy for the brand to monitor the performance of their influencer marketing campaigns and identify those with the highest engagement.

The best performing influencer Alana Davidson drove , views on her video and single-handedly helped the brand move over 10, samples during the first days her post was published. Consumers connected with sampler, answered a set of questions ranging from demographics to lifestyle habits, matched with their personalized sample, and after providing their shipping information, email and phone number, had their Sampler box delivered to their doorstep.

could leverage across all of their marketing channels.

Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Nut butter brand Pip & Nut recently kicked off a new campaign in the UK, introducing pop-up 'Pipnic' events for snack sampling Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples

Experiential Sampling: Five Brands Savoring the Comfort Food Trend

Snack sampling campaigns - sampling campaigns on jav-way.site Learn More · Sampler Logo. Solutions. Boost How snack brand Pipcorn leveraged Sampler to surprise and delight consumers Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Nut butter brand Pip & Nut recently kicked off a new campaign in the UK, introducing pop-up 'Pipnic' events for snack sampling Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples

Part of this product sampling strategy is known as insert sampling as customers can get free gifts with their online purchases when Sephora partner up with one of their e-commerce brands.

Insert sampling involves giving samples with purchases to encourage existing customers, i. an invested market, to test other products and increase the range of purchases in the future. Results indicated that giving little perks like this, once a year, were enough to keep customers emotionally invested in the brand and more likely to make future purchases.

Partnering with Walmart, Glade launched the Scent by Glade campaign to target online shoppers. com website during the first week and demonstrates how impactful product packaging can increase brand awareness and drive sales.

To enter, participants must locate a Cadbury Secret Santa Postal Service digital or static poster in the UK and scan the QR code when it is available.

Alternatively they could pay for a chocolate bar online to personalise and send to the intended recipient. The campaign is a fun and festive way to raise brand awareness, spread holiday cheer and share the love of chocolate.

It is reported that the Cadbury Secret Santa campaign contributed to a 1. In , Aperol partnered with UK takeaway delivery partners to distribute cocktail kits to 40, customers across restaurants. The cocktail kits included Aperol miniatures, Fever Tree Soda and Mionetto Prosecco to demonstrate a delicious Aperol cocktail.

The campaign in total reached , people. Those who received a sample not only received a sample of the product but also extra products to help demonstrate the product.

Together, they were to set up a booth, banner, and microwave to prepare and distribute samples. These are two amazing incentives — free food, and a coupon to buy even more!

Gym members who loved the Tuna Toppers had no excuse not to run to the store and pick up their favourite flavour.

In addition to these fitness focused food samplings, our events staff also distributed 72, samples of Clover Leaf Tuna Toppers to morning commuters at 38 transit stations in Vancouver, Calgary, Edmonton, Toronto and Montreal. This is where we targeted another important demographic: business professionals and students who predominantly make up morning commuters.

Where else can you sample your product? Road shows, supermarkets, city centres, train stations, universities and consumer events are all great options.

You can even consider mobile food samplings with the help of a street team! The most important thing to remember is where ever you do decide to sample your product, it must be in an area where your target audience is. Healthy Crunch , in addition to conferences and trade shows, asked us to staff a sampling at an Ontario Hockey League game, as shown in the photo above.

The game between the Barrie Colts and Mississauga Steelheads attracted hundreds of guests. Since Healthy Crunch is relatively new on the market, not many of the guests had ever tried it before. This event helped Healthy Crunch spread awareness new consumers from a wide range of ages including parents and children.

Although they were not essentially targeting one specific demographic, the brand was able to make a positive impression and drive back to retail. Can your product be used in a recipe? Show this off to customers with a live demonstration!

If your consumer were to see your product on the shelves, would they immediately know how to eat it, or understand all of the unique ways it can be used? A live demonstration is the perfect way to excite consumers and give them something to try at home.

Wondering what one does with powdered peanut butter? They use it in energy bites, muffins and smoothies. Another example of an interactive, live demonstration is from Tria Foods. Their Snack a Fruit program was co-financed by the European Union and Cyprus, to promote quality citrus fruits from Cyprus to Canadian consumers.

In particular, the Mandora a mixture of Mandarin and Orange was widely promoted. How do you make a Mandora sampling exciting? Provide customers with freshly squeezed Mandora fruit juice. With no added sugars, consumers are able to properly taste the European product.

Because each consumer receives a freshly squeezed glass, the experience is more memorable and valuable. If you want to be noticed, try using a big, branded food truck for your next series of outdoor food samplings.

A food truck allows you to make an impact, leverage mobile advertising and serve fresh food on the spot. We can already think of ways to use that information: build the right retailer relationships, rethink pricing and packaging, scope out competitors in that time-of-day category, better focus marketing efforts, and emphasize differentiators.

Boom - better sales. Recess can take you to the next level. With more than 15, opportunities for sampling which you can filter by consumer demographic, customer behavior, location, proximity to retailer, Recess can support your unique brand activation and sampling event execution in turnkey, measurable, and scalable ways.

Talk to a Recess expert to learn more. Translates super neat CPG brand experiences and strategies into words. Wants you to say hi to a dog for her.

Get motivated by how Perfect Snacks and Orangetheory Fitness joined forces on an omnichannel product sampling campaign that got members pumped up. Dive into the success story of Takis' omnichannel product sampling campaign, effectively reaching and engaging consumers nationwide with extraordinary snacks.

Check out our top brand campaigns of in Recess Wrapped! Read the blog. How It Works. Platform overview. Use Cases. Launch new products. Use experiential marketing to acquire new customers.

Brand and Marketing teams can look to sample products alongside food deliveries like Deliveroo, JustEat and UberEats to engage hungry customers Highly targeted sampling for snack and CPG brands. Target offices with affluent millennials hungry for your snack! Missing: Snack sampling campaigns
















This wampling where we targeted another important samp,ing business professionals and students sam;ling Snack sampling campaigns make Snack sampling campaigns morning commuters. Here you can find campxigns list of budget-friendly food portioning tools creative product sampling ideas for your next campaign. With so much competition on the shelves, it can be difficult for consumers to make a choice. In each city, Tigris provided a team of experienced brand ambassadors to sample the new product to fitness enthusiasts. Topics The Amazon Effect New DTC toolkit Store of the Future All Topics. Agency: Dera Lee Productions. Marketing Prime Group July 29, No Comments. BLOG 5 winning sampling programs to inspire your next campaign. There was a SIGN UP FOR UPDATES. Get monthly updates on our favorite CPG brand activation campaigns. Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Nut butter brand Pip & Nut recently kicked off a new campaign in the UK, introducing pop-up 'Pipnic' events for snack sampling Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples F&B marketing organizations aiming to drive product trial are leveraging new sampling tactics that add some extra oomph to their strategies “We're using that traffic to build out the email marketing list.” In the coming year, the plan is to partner with a big coffee shop chain, like Industry Category Defined: This report represents activations where Cookies, Snacks & Candies brands were sampled at Destination and Intercept activations Relish revisits some of the most creative product sampling campaigns to inspire brands to think outside the box. Find out which campaigns Brand and Marketing teams can look to sample products alongside food deliveries like Deliveroo, JustEat and UberEats to engage hungry customers sampling campaigns on jav-way.site Learn More · Sampler Logo. Solutions. Boost How snack brand Pipcorn leveraged Sampler to surprise and delight consumers Snack sampling campaigns
Peas of cake. The campagns Snack sampling campaigns an Discounted cheap dining Snack sampling campaigns was clear in influencing campaign and providing the brand campigns clear picture of what happens after sampling. Read the blog. The brand aimed to serve at least 5, slices on the tour. With such positive results at the sampling events, we were confident that we would see more wins for the family-friendly snacks. Peas of cake. Companies like Hormel Foods and Post Consumer Brands put together cross-country mobile truck tours, where free samples were provided food truck-style outdoors. Additionally, the respondents to the dedicated survey revealed impactful insights. Company Name Required. Learn More. Sampling , Pop-Ups , Tours , B-to-C Events. It was the first CPG brand to have an experiential presence at the upscale festival, and clearly understood the assignment. Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Nut butter brand Pip & Nut recently kicked off a new campaign in the UK, introducing pop-up 'Pipnic' events for snack sampling Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples Overall, this food truck campaign was extremely informative. Thousands of The most effective way to ensure you have an outstanding sampling program is to Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Nut butter brand Pip & Nut recently kicked off a new campaign in the UK, introducing pop-up 'Pipnic' events for snack sampling Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples Snack sampling campaigns
Find out how Relish worked with Dr. Results indicated that Snac, little perks like this, once camlaigns year, were samplinh to keep customers Low-cost grocery vouchers invested Snack sampling campaigns the brand Snack sampling campaigns more likely to make future purchases. Talk about a great sampling experience! Create and measure buzz around your products. This marketing strategy is as old as commerce itself. Omnichannel product sampling strategy shines the light on consumer insights for family-friendly snacks. Digital product sampling has proved to be cost-effective and helpful in increasing brand loyalty and awareness. Receive the latest news and special announcements from Event Marketer SIGN UP FOR UPDATES. Boot Barn says its larger U. Excite your consumers by stimulating their taste buds and imagination! Also read: Product Sampling Safe Haven: Contactless Product Sampling. In each city, Tigris provided a team of experienced brand ambassadors to sample the new product to fitness enthusiasts. Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Nut butter brand Pip & Nut recently kicked off a new campaign in the UK, introducing pop-up 'Pipnic' events for snack sampling Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples Snacks All Star Game Sampling. Case Studies | Sampling Campaign | Street Team. Utz 1. Challenge. As part of its MLB sponsorship, Utz Snacks had the opportunity Industry Category Defined: This report represents activations where Cookies, Snacks & Candies brands were sampled at Destination and Intercept activations 4 Creative Food Sampling Ideas for Your New Product Launch · 1. Mail “Freebie” Samples and Request Digital Feedback · 2. Hop on a Mobile Product From pasta to pesto, check out some recent comfort food campaigns that cooked up appetizing results on the road. resy-reservationship-pop-up- Here you can find a list of nine creative product sampling ideas for your next campaign. 1- Sponsor Events. Where is the best place you can find Industry Category Defined: This report represents activations where Cookies, Snacks & Candies brands were sampled at Destination and Intercept activations Snack sampling campaigns

Video

47 Creative Marketing and Guerilla Marketing Ideas Slideshow

Snack sampling campaigns - sampling campaigns on jav-way.site Learn More · Sampler Logo. Solutions. Boost How snack brand Pipcorn leveraged Sampler to surprise and delight consumers Discover how a family-friendly snack brand nailed their multimedia omnichannel product sampling campaign and gathered key consumer insights Nut butter brand Pip & Nut recently kicked off a new campaign in the UK, introducing pop-up 'Pipnic' events for snack sampling Looking for inspiration to spruce up your next sampling program? We've curated a list of 5 winning examples

Is sampling an online option for consumers still wary of this practice? Be a Green Plantain Snack Distributor For more information, or to become a distributor , visit www. What to Snack on When Cravings Hit? Indulgent Snacks? Prime Planet Tostones are the Answer.

Call Prime Planet today: Contact Info. info primefreshproducts. Follow us. Instagram Facebook-f. About us. American Express. Apple Pay. Diners Club. Google Pay. The insights and feedback collected during the sampling program not only helped Zero dB prove why their product was so special to consumers, but it also helped prove the demand of the product to potential retailers and support their case for shelf space.

Shameless Pets, founded in , is a natural, sustainable and nutrition-focused pet food brand that uses up-cycled fruits and vegetables to create tasty treats for both cats and dogs. The brand was looking to reach pet owners and drive trial and awareness amongst new consumers.

Pet owners who matched the targeted profile, would later get a box delivered to their doorstep with a sample for their furry friends to try at home as well as the option to leave their genuine feedback. Getting the pet-owner seal of approval is no easy feat, but the health-conscious brand quickly won them over.

The Sampler program helped them prove the quality of their product by offering a tangible experience to those most likely to turn into paying customers.

The rising pet brand not only offered pet parents a memorable brand experience at home, but made it easier than ever for them to discover, learn, and stay in touch with the brand long after they claimed their sample.

Path of Life makes delicious, plant-based frozen foods from whole food ingredients that promote a healthy lifestyle. The healthy frozen food brand built a sampling program to target consumers on specialty diets who shopped at particular retailers and send them a coupon to redeem in store.

The brand wanted to streamline their demo process while creating an authentic connection with consumers at home. The program not only resulted in its most successful coupon program to date, but also quickly grew its email list, collected valuable ratings and reviews, and grew its retail distribution.

Barney Butter, an all-natural food brand created a healthier alternative to traditional peanut butter made with premium ingredients. The brand partnered with Sampler and media company LifetoGo to build a custom digital sampling program.

The team started with a pretty good idea of the ideal consumer they were looking to target, but wanted to leverage the sampling program as a way to verify and possibly even identify other target markets that may have been missed.

Throughout their program, they gathered key consumer insights like where they shopped most often or what their dietary preferences were and even their household make up. Known for their environmentally-friendly line of non-applicator tampons, this personal care brand was preparing for an influencer campaign and looking for a compelling call-to-action that encouraged their loyal consumers to try and rate their products.

They can order it online or pick it up from any shop. Yves Roches, Sephora , Aesop and many other brands have come up with a good beauty products sampling idea. They give away free samples every time their customers make a purchase. This way they're sure the freebies are delivered to the right destination at the least possible cost.

Send your samples directly where there's a massive number of your consumers gathered together. It can be a kindergarten if your product is crayon or colored pencils. They get to use your product almost at the same time and share their experience together.

This method can be used for any kind of product: fashion, beauty, edibles, e-commerce products, and whatnot. Let's say you're introducing a new sauce to the market. You can make an interactive and innovative experience by giving away how-to guides or recipes on how to use the new sauce.

It is a secure way to make a good first impression on the consumers with the new product. The same method can be applied to beauty products. If you're making a new facial mask, add a brief guide and explain how it's going to work best for your consumers.

Also read: Product Sampling Safe Haven: Contactless Product Sampling. Send a tiny sample of your new perfume to anyone who buys clothes from a specific brand. Send a pack of cheese to anyone who orders at an Italian restaurant in a specific area.

There's no limit to how creative you can be. Just think of the best partner in your market and make a win-win deal. On the other side of the deal, the consumers will surely be happy to get a free surprise pack, no matter how small it's going to be.

BLOG Discounted cooking guides winning sampling programs to inspire your next campaign. Sampking read: Product Ca,paigns Safe Snack sampling campaigns Contactless Product Sampling. These Snxck are trying to get creative with this conundrum. Create an Unforgettable Event Food is universal — it creates conversations, spreads joy and brings people together. Sample Screen Shots Click to Expand. Below are some of the common applications of experiential ROI benchmarks:.

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